Marketing
Insights

Overcoming Self-Sabotage

Your self-sabotaging in way you don’t even know Comment ‘BRAKES’ if you want access to a free training session Where I’ll teach you three ways to over what’s holding you […]

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The Secret To Building A Business That Lasts

Pay close attention folks, I’m giving away the secret of all secrets to building a business that lasts… It is at the same time, exactly what you would and would […]

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The Buyer Cares About One Thing…

A big misconception in B2B sales… (that I’m about to break for you) …is = that the buyer is interested in what’s best for the organization. They’re not. They’re humans […]

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Solo Consultant Out-Pitches Deloitte

Wanna be indispensable as a consultant? To be chosen over the big firms even though you’re a small shop? Try this positioning tweak: Frame yourself as “the brains” not “the […]

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If Your Business Is Draining You, Align These Two Things.

One of the most common reasons I see people get stuck in their business… Is NOT a “marketing” issue. It’s an “alignment” issue. When it comes to your business, if […]

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Don’t Run ADs Until…

“When do I launch paid advertising?” Got this question on a recent Facebook live in my group ‘Consulting Mastery’ We’re doing these on a weekly basis, so if you’ve got […]

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Growth For No Reason

Are you growing for the sake of growth? Because there’s good growth & bad growth: Bad growth is… Growing for your ego, to make things bigger and bigger This is […]

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Is Your Ego Killing Your Results?

A lot of CEOS are afraid of hiring people smarter than them. It’s an ego thing. But they gotta hire, so… They end up building a team of average, amateur […]

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Hacks Are For Hacks

You know what really gets me? And not in a good way? When I can tell people are looking for the “one thing.” The #1 trick. The “best” tactic. In […]

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Experts For Experts

Here’s why I’m so interested in experts hiring other experts. Let me hit you with an example: I just recently hired a podcasting agency. And you might think, Ahmad, why […]

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Don’t Hustle

Do you have the pedal to the metal? Hyper-productivity mode engaged? Stop it. No matter where you want to go, it doesn’t matter the speed at which you get there. […]

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Are you a freelancer or an entrepreneur?

Are you a freelancer or an entrepreneur? You might be saying, “Ahmad, what’s the difference?” To me it’s about what your money does for your business. A ton of consultants […]

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All Videos

The Cons Of Success

May 13, 2020

A wise man once said, “Success is a lousy teacher. It seduces smart people into thinking they can’t lose.” That’s from Bill Gates.  And I’m not a billionaire, so maybe the rules change when you reach that level of wealth… But it’s been true for me. And it’s been true for a lot of my […]

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Set The Tone

May 11, 2020

Should I lower my prices? Should I negotiate? Should I agree to the clients’ terms just because I need the money? You know, for all the content I put out… And all the indirect “teaching” I do… I still get this question a lot. I think it just comes from a place of insecurity. People […]

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Have Some Fun

May 8, 2020

One day I woke up and said, basically, “This isn’t fun anymore.” Sure, we’d been constantly growing… But the weight of the systems, the team, everything we needed to implement was really bringing me down.  It was adding a lot of stress & pressure. And one day I was just not having it.  And that […]

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Simple Differentiator

May 7, 2020

Before making any major decision or any change in your business, I want you to consider this: What are you passionate about? I know at first this might seem a little trite. Maybe overdone. But I actually think it’s not talked about enough! Because as far as determining the direction you go, and where you […]

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Think: Leverage

May 7, 2020

I never really worry about how to stuff every single second of every single day with “productivity.” I’m concerned with a better, more effective version of time management: LEVERAGE. AKA the things you can do that produce a very high return on the investment and time required Consultants can find leverage by asking themselves these […]

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The Only Opinion That Matters

May 7, 2020

For years now, we’ve been putting out an enormous amount of content. And still, probably once a week, I’ll have that moment of doubt… “This isn’t good, this isn’t going to help anyone, it’s going to have 0 impacts.” And yet, when I put it out, I get the comments and the messages back from […]

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