Marketing
Insights

Overcoming Self-Sabotage

Your self-sabotaging in way you don’t even know Comment ‘BRAKES’ if you want access to a free training session Where I’ll teach you three ways to over what’s holding you […]

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The Secret To Building A Business That Lasts

Pay close attention folks, I’m giving away the secret of all secrets to building a business that lasts… It is at the same time, exactly what you would and would […]

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The Buyer Cares About One Thing…

A big misconception in B2B sales… (that I’m about to break for you) …is = that the buyer is interested in what’s best for the organization. They’re not. They’re humans […]

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Solo Consultant Out-Pitches Deloitte

Wanna be indispensable as a consultant? To be chosen over the big firms even though you’re a small shop? Try this positioning tweak: Frame yourself as “the brains” not “the […]

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If Your Business Is Draining You, Align These Two Things.

One of the most common reasons I see people get stuck in their business… Is NOT a “marketing” issue. It’s an “alignment” issue. When it comes to your business, if […]

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Don’t Run ADs Until…

“When do I launch paid advertising?” Got this question on a recent Facebook live in my group ‘Consulting Mastery’ We’re doing these on a weekly basis, so if you’ve got […]

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Growth For No Reason

Are you growing for the sake of growth? Because there’s good growth & bad growth: Bad growth is… Growing for your ego, to make things bigger and bigger This is […]

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Is Your Ego Killing Your Results?

A lot of CEOS are afraid of hiring people smarter than them. It’s an ego thing. But they gotta hire, so… They end up building a team of average, amateur […]

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Hacks Are For Hacks

You know what really gets me? And not in a good way? When I can tell people are looking for the “one thing.” The #1 trick. The “best” tactic. In […]

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Experts For Experts

Here’s why I’m so interested in experts hiring other experts. Let me hit you with an example: I just recently hired a podcasting agency. And you might think, Ahmad, why […]

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Don’t Hustle

Do you have the pedal to the metal? Hyper-productivity mode engaged? Stop it. No matter where you want to go, it doesn’t matter the speed at which you get there. […]

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Are you a freelancer or an entrepreneur?

Are you a freelancer or an entrepreneur? You might be saying, “Ahmad, what’s the difference?” To me it’s about what your money does for your business. A ton of consultants […]

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All Videos

Why Consultants Should Think Like an Investor

August 8, 2022

When I thought like a consultant, we struggled to get in front of the right decision makers. We did a little bit of everything for everyone. Clients saw us as just a “pair of hands” so to speak… someone to do the work and take the blame if the project failed, but nothing more than […]

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The 1 Thing Consultants Live or Die By?

August 5, 2022

At a certain point it becomes less about YOUR skill & expertise… and more about whom you choose to work and partner with. Here’s what I mean: #90daypipeline #boutiquegrowth #marketing #consulting

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Signs Of An Amateur Consultant

February 15, 2022

Next time you’re about to hire a consultant Look out for the signs of an amateur like… Saying ‘yes’ to everything the client asks for! No one is a pro at everything And no one wants to hire someone who is ‘okay’ at many things They want a expert to solve a specific problem Here’s […]

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Fear Of Self-Promotion

February 14, 2022

Waiting for the next deal to fall into your lap? Calling out to past clients to see “how things” are… Secretly wishing they’d give you more business? Look getting out there and drawing in more consulting deals… Doesn’t have to be scary. And it certainly doesn’t have to be difficult. Because the truth is… There […]

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Consultants Who Leave Corporate Fail Because

February 11, 2022

I hate to say this but… Your consultancy business failed before you even quit your corporate job. And here’s the real reason… Although your career path changed, your identity didn’t. And because of this, you still see yourself as an independent consultant and a subject matter expert only. So you spend all of your time, […]

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How Will You Help Me Stand Out in a Noisy Market

February 10, 2022

“What’s so special about you as a consultant?” 9 out of 10 times, that’s what your prospect is asking about you. And the truth is… Consultants nowadays are a bunch of dozen, and here’s why… Because gone are the days where you’re in a market with zero competition… …where you can just make an offer […]

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