Marketing for B2B Professional Services & Consulting Firms
The Marketing
Outloud Podcast
The Marketing Outloud Podcast
Are you attracting the wrong prospects?
Are you attracting the wrong prospects? Or is it just the wrong time? Here’s a secret probably 90% of people don’t know: Most of the time, prospects don’t make buying […]
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Need Kills Sales
I want you to be like Sir Richard Branson… Or Bill Gates. One of those big household names who have changed how the world works. They’ve got enormous reach, enormous […]
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LinkedIn won’t save your business
“You just need to figure out LinkedIn and your business will go through the roof.” “Oh you couldn’t make it work on Facebook? Don’t worry LinkedIn is a blue ocean!” […]
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Pricing Mistake
Harsh truth: No one cares how long it takes you to do the work. I recently hired my 16-year-old nephew to do some landscaping. We were negotiating the price and […]
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Bored of Your Work?
There’s a trap waiting for consultants. And you can’t escape it with more experience. In fact, the more experienced consultants earn, the more they risk. You can’t escape this trap […]
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Toxic Clients
? STOP WORKING WITH BAD CLIENTS ? You know that client you regret taking on? They’re a pain to work with. They don’t respect your expertise. They have an opinion […]
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All Episodes
There’s a lot of dangerous sales advice out there. I’m starting to see it as my mission to protect you from it. Here’s the latest from the department of “terrible sales advice you should ignore at all costs”…
ListenA plan and consistency build a business. And if part of your marketing plan is to build a following — which it should — LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my candid conversation with LinkedIn powerhouse, Eli Hochberg. Even if […]
Listen“I’m charging way more for my services now and playing a bigger game. But the challenge is getting used to thinking at a higher level.” This is what one client recently told me. When we started working together, his pricing was low and he wasn’t offering enough value to his clients. After about a month, […]
ListenKristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here… Show Notes Kristen shares her backstory What made Kristen leave her job to launch Edify How Edify’s business model […]
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