Marketing Out Loud · Daily Marketing Tips for Consultants & Service Providers

It’s not just you. It’s not just me. It’s all of us. We are hard-wired to fear the unknown. And that’s good news. Because it means you’re not alone. But here’s the thing. There are two ways to respond to fear. You can run away from it. That’s what most people do. They flee from […]

This morning I was stuck in traffic on the highway. There were trucks all around me. I was breathing in toxic fumes. And I was getting frustrated. So I pulled off the highway and drove down to Lakeshore Road. It took me a little bit longer to get to the office. But I actually enjoyed […]

Here’s a commonly held belief that drives me absolutely nuts. “The work should speak for itself.” Heard this one before? We like to believe our work should be so brilliant that it “speaks for itself”… In other words, if you focus entirely on producing better work, that’s all the “marketing you need”… Well here’s the […]

It’s a holiday Monday here in Ontario, Canada. I’ve ALWAYS struggled with holidays. I love the idea of holidays… But I have a hard time taking my mind off work. I know I’m not alone here. This is a common challenge entrepreneurs face. Or anyone who is really passionate about what they do. So here’s […]

3 SALES LESSONS FROM A TRIP TO THE BICYCLE STORE   I was shopping for a new bike for my 7 year old daughter this past weekend.   She’s at an age now where she’s ready for a “serious” bike.   She’s ready to take on longer rides and more challenging terrain.   So we […]

WHY DON’T PEOPLE LISTEN TO YOUR ADVICE?   Last week, Shay Rowbottom posted a video about a friend who asked her for advice… but didn’t follow it.   Shay was frustrated because she knew what was good for this friend… but the friend couldn’t see it for herself.   Anyone in the business of selling […]