Marketing for B2B Professional Services & Consulting Firms
Are you attracting the wrong prospects? Or is it just the wrong time? Here’s a secret probably 90% of people don’t know: Most of the time, prospects don’t make buying […]
Listen NowI want you to be like Sir Richard Branson… Or Bill Gates. One of those big household names who have changed how the world works. They’ve got enormous reach, enormous […]
Listen Now“You just need to figure out LinkedIn and your business will go through the roof.” “Oh you couldn’t make it work on Facebook? Don’t worry LinkedIn is a blue ocean!” […]
Listen NowHarsh truth: No one cares how long it takes you to do the work. I recently hired my 16-year-old nephew to do some landscaping. We were negotiating the price and […]
Listen NowThere’s a trap waiting for consultants. And you can’t escape it with more experience. In fact, the more experienced consultants earn, the more they risk. You can’t escape this trap […]
Listen Now? STOP WORKING WITH BAD CLIENTS ? You know that client you regret taking on? They’re a pain to work with. They don’t respect your expertise. They have an opinion […]
Listen NowHate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don’t need to be the stereotypical salesperson that you’ve seen in movies and read about in books. But you do have to sell. In this interview, Liston and I talk about the mindset that […]
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