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Boutique Growth / February 1, 2022

Small Business Owners Is Not A Niche

If you’re struggling to command the attention of your target audience…

Chances are you’re making the mistake 90% of consultants make.

Can you guess what it’s?

Well, it goes back to the old saying:

“If you try to talk to everyone, you’ll talk to no one.”

You see, most consultants are too broad with their target audience.

Yet they think they have narrowed down their niche…

But if you’re constantly talking to “small business owners” “executives” or “CEOs,”

Then chances are you’re talking to everyone, even if you think you’re talking to a specific group of people.

And even worse – when your clients see you help “small business owners” “executives” or “CEOs.”

Do you know what they really think of you?

Watch the video to find out.

#90daypipeline #boutiquegrowth #marketing #consulting

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About Boutique Growth

We help consultants and professional service providers attract dream clients, increase fees and scale their businesses.

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