“No one is buying my $10,000 assessment offer.” This is what a client said to me on a coaching call a couple weeks ago. “I’ve pitched it to 4-5 prospects but no one seems interested. They just don’t see the value in the assessment.” I thought about that for a few seconds, then asked: “Do […]
Podcast Episodes
The Latest Research on “High Growth Firms” with John Tyreman
What are the fastest growing professional services firms doing… that everyone else isn’t? This is the question that Hinge Marketing seeks to answer in their annual “High Growth Study”. We had John Tyreman and Lee Frederiksen on the show to discuss their 2018 findings last year. Now John is back to share with us the […]
How to Sell From the Expert Frame With Peter Frumenti
How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Peter Frumenti of Sales Team 6 […]
Sales = oxygen
More companies have gone out of business because of a lack of sales than a lack of X. (where X = anything) People will do anything and everything possible to avoid selling. (especially those of us who are not professional sales people) Ask a consultant to go have a direct conversation with a prospect… And […]
Selling to Multiple Decision Makers
If your arm isn’t broken, don’t wear a cast
Numbers are meaningless, unless…
How to sell to multiple decision makers
Death to Imposter Syndrome
Two “motivation wells” that never run dry