Another lesson from my interview with David C. Baker today. David said something that really struck me. We were talking about the importance of having integrity as an expert and not selling yourself short. On that point, David said: “I’d rather you drive an uber.”

I recently interviewed David C Baker on Forecast. I’ll be sharing some of the notes from the interview in the coming days. But the one key lesson I learned from the interview is that when you play the long game, the short game becomes a whole lot easier.

With our third child on the way, life at the Munawar household is about to get very busy. It’s got me thinking about balancing work and family, as both start to get more and more complicated.

John Jantsch told me an amazing story on Forecast about an architecture firm that was looking for their “differentiator”. So they went out and surveyed their clients to find out why they had hired them. The answer they got was something they never would’ve come up with on their own.

I believe specialization is the #1 obstacle preventing most consultants and service providers from working with better clients, earning higher fees and getting the respect they deserve.

We always make things more complicated than they need to be. It’s human nature. We take something that should be simple and we add all these unnecessary layers to the process. Stop doing that.