Marketing for B2B Professional Services & Consulting Firms
The Marketing
Outloud Podcast
The Marketing Outloud Podcast
Are you attracting the wrong prospects?
Are you attracting the wrong prospects? Or is it just the wrong time? Here’s a secret probably 90% of people don’t know: Most of the time, prospects don’t make buying […]
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Need Kills Sales
I want you to be like Sir Richard Branson… Or Bill Gates. One of those big household names who have changed how the world works. They’ve got enormous reach, enormous […]
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LinkedIn won’t save your business
“You just need to figure out LinkedIn and your business will go through the roof.” “Oh you couldn’t make it work on Facebook? Don’t worry LinkedIn is a blue ocean!” […]
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Pricing Mistake
Harsh truth: No one cares how long it takes you to do the work. I recently hired my 16-year-old nephew to do some landscaping. We were negotiating the price and […]
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Bored of Your Work?
There’s a trap waiting for consultants. And you can’t escape it with more experience. In fact, the more experienced consultants earn, the more they risk. You can’t escape this trap […]
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Toxic Clients
? STOP WORKING WITH BAD CLIENTS ? You know that client you regret taking on? They’re a pain to work with. They don’t respect your expertise. They have an opinion […]
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All Episodes
I’m spending 2 whole days attending some training in Nashville this week. Including travel, I’m going to be out of pocket for 2.5 days, or half my week. That’s a LOT of time that I’m not spending working with clients, taking sales calls, or otherwise working on my business. Honestly, it was tough to make […]
ListenAfter 15 years of using a Mac, I just bought a PC. Before you flame me, hear me out. I asked a friend for advice on what laptop to buy. He told me to look at the Microsoft Surface line up. I immediately responded with: “No way.. I’m an Apple guy. Plus the last time […]
Listen“I know there are problems with my marketing that need to be fixed… and I can’t cut my own hair” This is what a client said when I asked why she decided to jump into the 90 Day Pipeline (my coaching program) “You can’t cut your own hair” Let’s break that down Why can’t you […]
ListenJust celebrated a birthday this week. I was chatting with a client and I told him how old I was. His immediate reaction was… “Boy I wish I’d started in business earlier.” He’s about 15 years older than me. But we both got started in business around the same time. Then he thought about it […]
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