I hate to be the bearer of bad news, but there’s a “growth myth” out there that needs to be popped.
I’m talking about the myth of “hockey stick” growth.
Real growth is a LOT messier than that.
Example:
November and December were great months for us.
January though?
Not so good.
We cratered pretty hard.
But February we bounced back…
March was good…
And I’m predicting +20% over our goals for April.
After that?
We might crater again.
Because that’s the nature of growth.
But the BIGGEST mistake consultants & entrepreneurs make when they hit a sub-par month… and this is what PREVENTS growth… is this: