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Boutique Growth / January 10, 2020

Don’t Hustle

Do you have the pedal to the metal? Hyper-productivity mode engaged?

Stop it.

No matter where you want to go, it doesn’t matter the speed at which you get there.

I think the “hustle” is dangerous.

Not only because of the low energy, the lack of sleep, the mistakes, the mental weight…

But also because it sets people up to have a tremendous amount of GUILT.

“Am I doing the right thing?”

“Am I doing it quickly?”

“Am I doing enough?”

Stop.

The last three years we’ve doubled every year in business. Next year we’re projecting 400% to 500% growth. 

I almost never work past 6:30.

Plus weekends off.

Here’s why I think the “hustle” is a problem:

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