Now there are 2 types of Consulting Buyers.
And you must avoid 1 of them at all costs. Let me explain.
During the holidays – Black Friday, Christmas, etc – everyone’s looking for a deal.
Everyone is on the lookout for a discount where we pay as little as possible and get as much stuff as possible.
And I guess it’s kind of a culture thing… yet the same is true for Consulting Buyers.
Because there are those who are always looking for the cheapest possible consultant.
And if you deal with them, then they are going to negotiate with you…hammer you on fees…
…and question you on every move you make.
And they are absolutely miserable to work with.
And then there are consultant buyers who are happy to pay premium prices. Why?
Because they know the price is simply a shortcut for massive value…
They know that if you pay you a higher price, then they will gain a positive ROI in return.
So the challenge now becomes this:
Avoid working with the clients who are bargain hunters, bottom-feeders…
And focus your energy on the clients who will see your value, and will have no problem paying a premium price for it.
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