What if you were fully booked for Q1, 2022 before this year even ended?
Well, that’s the case for one of our clients who said:
“As of this week, I have so many clients asking me about January… that I’m going to have to push the next prospects to later in the year. Should I be telling people to pay something in advance to hold the space?”
The client win here is that they filled up their calendar for next year.
And now they’re in a position that’s actually pretty uncomfortable for a lot of people…
…where even though they want to make more offers & sales… they don’t have space in their calendar to take on new clients
Now that’s a great place to be, but here’s a friendly reminder:
If you’re in this place, don’t stop selling. Why?
Because the worst thing you can do is to take your foot off the gas… and not be as aggressive with marketing and sales as you were.
That’s how you got here in the first place.
So if you take your foot off the gas, then you might risk having a gap in your pipeline.
Also, when you’re in this space, here’s a neat little trick to raise your revenue: increase your prices.
Because now you’re at capacity.
And by definition: when supply increases, so should your prices.
Even better – even if you can’t work with a client now, be sure to secure them for later on in the year.
This way, you can work with them 3-4 months down the road.
And all you have to do is secure their commitment to work with you by taking an initial deposit…
…and you’ll be booked solid for 3-4 months in advance.
And just think about the position of strength that’s going to put you in when you’re booked out for 4 months…
…and how this will have a ripple effect on your sales calls, offers, and revenue.
And if you’d like to be booked out – just like my client – before the year is over, then don’t wait till January to take action.
Instead, get ahead of the competition by booking your free pipeline call today. Simply look in the comments for the booking link – and talk soon 🙂
#90daypipeline #boutiquegrowth #marketing #consulting