After 15 years of using a Mac, I just bought a PC.
Before you flame me, hear me out.
I asked a friend for advice on what laptop to buy.
He told me to look at the Microsoft Surface line up.
I immediately responded with:
“No way.. I’m an Apple guy. Plus the last time I left the Apple ecosystem to buy a Google phone, I regretted it.”
Then he said:
“What does your Google phone have to do with a Microsoft laptop?”
He stumped me right there.
It made no sense for me to fear buying a Microsoft laptop because I had a bad experience with a Google phone.
And that’s PRECISELY the kind of fear that’s preventing some of your prospects from working with you.
It’s not because they don’t believe you can help.
It’s because they’ve been burned before.
If you have prospects who are afraid of working with you because they’ve had bad experiences in the past…
Here are a few tips to get passed that obstacle.