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Ahmad Munawar / November 6, 2016

How to Build an Actionable Marketing Playbook You Can Execute

Not getting the results you want out of your marketing?

If you’re doing lots of “stuff” but none of it is really working… or you have lots of ideas but you’re not sure which ones to focus on… then you need a marketing playbook.

A marketing playbook is an “action plan” that tells you what to do next. It boils your entire marketing strategy down to a simple set of channels, tactics and tasks that you can execute day after day, and week after week.

In this lesson, you’ll learn:

  • Why you need a goal to ground your marketing plan
  • Why choosing too many tactics is a big mistake
  • The perfect time frame for your marketing plan
  • How much detail should go into your marketing plan
  • The simple way to stay on track with your plan

Listen here…

How to Build an Actionable Marketing Playbook You Can ExecuteAhmad Munawar
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Filed Under: Forecast · The Marketing Podcast for Consultants and Professional Service Firms

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