This is Part 3 of our series on the “buyer’s journey”. In this lesson, we’ll look at the third and final stage of the buyer’s journey — which is the decision stage.
This is where the buyer is finally going to pull the trigger. They’ve picked the service provider that they want to work with. And they’re going through the motions of finalizing the deal and signing a contract.
Tune in to learn:
- Why the deal is never closed until a contract is signed
- How emotions influence the buyer’s final decision
- What you need to do after the deal is signed
Listen here…