Grab the entire series on branding at forecast.fm/brand
Let’s assume you’ve got your brand image all lined up.
You know exactly how you want buyers to feel when they interact with your brand. And you’re even doing the kind of work that lines up with the image you want to portray.
But how do you get that message out there? How can you convey your brand’s story to your buyers so they can see for themselves how your brand is unique?
That’s what we’re going to tackle in this third and final instalment on branding.