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Ahmad Munawar / March 21, 2018

How to Find Your Super Power With Anthony English

In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his “superpower” — and he hasn’t looked back since.

How to Find Your Super Power With Anthony EnglishAhmad Munawar
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Show Notes

  • Anthony shares his backstory
  • How he overcame early struggles
  • How Anthony broke out of the “agency model”
  • Expertise + industry focus as a positioning strategy
  • How the “superpower exercise” helps speak in the customer’s language
  • Anthony’s LinkedIn workflow

Links

  • LinkedIn
  • Anthony English

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Filed Under: Forecast · The Marketing Podcast for Consultants and Professional Service Firms

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