“You just need to figure out LinkedIn and your business will go through the roof.” “Oh you couldn’t make it work on Facebook? Don’t worry LinkedIn is a blue ocean!” “There are literally people waiting to throw money at you on LinkedIn.” ^^^ These are actual statements I’ve heard from self proclaimed “LinkedIn gurus” They […]
MARKETING INSIGHTS FOR PROFESSIONAL SERVICE PROVIDERS
Why Your Personality Is Your Best Asset with Michael Katz
If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). But, the point I’m making is… […]
Pick Clients You Like (and share your values) with Landon Porter
It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define his values and principles and only work with clients […]
Science, Comedy and Copywriting with Justin Blackman
Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret — even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s first and biggest piece of advice is to rebel against everything […]
Sales as personal development
The Perfect P&L Formula with Adam Rundle
Most people who go into business don’t understand how the money flows. And my guest on this episode says getting to the perfect P&L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to run an efficient and profitable business is what Adam does. Hint: it’s not […]
Stop Guessing What To Say To Your Clients with Zach Messler
Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or lost. This week’s guest, Zach Messler works with small businesses & B2B’s […]
Two ways you can respond to criticism
This is what market leaders do
How meditation can boost sales