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		<title>Forecast · The Marketing Podcast for Consultants and Professional Service Firms</title>
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		<description>Forecast is a show about marketing for consultants and professional service firms. Tune in for expert interviews with marketing and business development thought leaders who can shortcut your path to success.

Show notes: http://forecast.fm</description>
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		<copyright>© 2017 Boutique Growth</copyright>
		<itunes:subtitle>Marketing for Consultants &amp; Professional Service Providers</itunes:subtitle>
		<itunes:author>Boutique Growth</itunes:author>
		<itunes:summary>Forecast is a show about marketing for consultants and professional service firms. Tune in for expert interviews with marketing and business development thought leaders who can shortcut your path to success.

Show notes: http://forecast.fm</itunes:summary>
		<itunes:owner>
			<itunes:name>Boutique Growth</itunes:name>
			<itunes:email>ahmad@boutiquegrowth.com</itunes:email>
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				<title>Forecast · The Marketing Podcast for Consultants and Professional Service Firms</title>
				<link>https://boutiquegrowth.com/series/forecast/</link>
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		<itunes:category text="Business">
									<itunes:category text="Careers"></itunes:category>
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		<googleplay:author><![CDATA[Boutique Growth]]></googleplay:author>
			<googleplay:email>ahmad@boutiquegrowth.com</googleplay:email>			<googleplay:description>Forecast is a show about marketing for consultants and professional service firms. Tune in for expert interviews with marketing and business development thought leaders who can shortcut your path to success.

Show notes: http://forecast.fm</googleplay:description>
			<googleplay:explicit>No</googleplay:explicit>
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<item>
	<title>How to Spark Sales Conversations with Jeff Molander</title>
	<link>https://boutiquegrowth.com/podcast/spark-sales-conversations-jeff-molander/</link>
	<pubDate>Wed, 02 Oct 2019 13:00:03 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
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	<itunes:duration>46:55</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[]]></googleplay:description>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
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<item>
	<title>Why Your Personality Is Your Best Asset with Michael Katz</title>
	<link>https://boutiquegrowth.com/podcast/michael-katz/</link>
	<pubDate>Mon, 29 Jul 2019 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10194</guid>
	<description><![CDATA[If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). But, the point I’m making is… [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). ]]></itunes:subtitle>
	<content:encoded><![CDATA[If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). But, the point I’m making is… [&#8230;]]]></content:encoded>
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	<itunes:summary><![CDATA[If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). But, the point I’m making is… [&#8230;]]]></itunes:summary>
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		<title>Why Your Personality Is Your Best Asset with Michael Katz</title>
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	<itunes:explicit>false</itunes:explicit>
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	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[If you consume my content online and then meet me in real life… I guarantee you’ll meet the same guy. Because I’m the same person at work, in the grocery store, on podcasts and at home with my family. (Okay, maybe I’m a bit more relaxed with my family). But, the point I’m making is… [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Landon1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Pick Clients You Like (and share your values) with Landon Porter</title>
	<link>https://boutiquegrowth.com/podcast/landon-porter/</link>
	<pubDate>Wed, 24 Jul 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10173</guid>
	<description><![CDATA[It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define his values and principles and only work with clients [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define hi]]></itunes:subtitle>
	<content:encoded><![CDATA[It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define his values and principles and only work with clients [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-LandonPorter.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define his values and principles and only work with clients [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Landon.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Landon.png</url>
		<title>Pick Clients You Like (and share your values) with Landon Porter</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[It was a revelation for my guest when he discovered he could CHOOSE who he worked with. Landon Porter woke up one day and realized he didn’t relate to his clients and didn’t enjoy working with them… that’s when everything changed. He set out to define his values and principles and only work with clients [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Landon.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Science, Comedy and Copywriting with Justin Blackman</title>
	<link>https://boutiquegrowth.com/podcast/justin-blackman/</link>
	<pubDate>Mon, 08 Jul 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10123</guid>
	<description><![CDATA[Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret &#8212; even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s first and biggest piece of advice is to rebel against everything [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret &#8212; even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s ]]></itunes:subtitle>
	<content:encoded><![CDATA[Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret &#8212; even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s first and biggest piece of advice is to rebel against everything [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-JustinBlackman.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret &#8212; even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s first and biggest piece of advice is to rebel against everything [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Justin.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Justin.png</url>
		<title>Science, Comedy and Copywriting with Justin Blackman</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Justin Blackman says the highest level of engagement comes right after you’ve made someone laugh. But don’t fret &#8212; even if you aren’t funny, there are easy ways to connect with your audience that will get them to sit up and pay attention. Justin’s first and biggest piece of advice is to rebel against everything [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-Justin.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Perfect P&#038;L Formula with Adam Rundle</title>
	<link>https://boutiquegrowth.com/podcast/adam-rundle/</link>
	<pubDate>Fri, 05 Jul 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10114</guid>
	<description><![CDATA[Most people who go into business don’t understand how the money flows.  And my guest on this episode says getting to the perfect P&#38;L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to run an efficient and profitable business is what Adam does. Hint: it’s not [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Most people who go into business don’t understand how the money flows.  And my guest on this episode says getting to the perfect P&#38;L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to ru]]></itunes:subtitle>
	<content:encoded><![CDATA[Most people who go into business don’t understand how the money flows.  And my guest on this episode says getting to the perfect P&#38;L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to run an efficient and profitable business is what Adam does. Hint: it’s not [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-AdamRundle.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Most people who go into business don’t understand how the money flows.  And my guest on this episode says getting to the perfect P&#38;L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to run an efficient and profitable business is what Adam does. Hint: it’s not [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-AdamRundle.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-AdamRundle.png</url>
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	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Most people who go into business don’t understand how the money flows.  And my guest on this episode says getting to the perfect P&#38;L Statement (profit and loss) is what will drive your decisions to build a profitable business. Understanding how to run an efficient and profitable business is what Adam does. Hint: it’s not [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/07/Forecast-AdamRundle.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Stop Guessing What To Say To Your Clients with Zach Messler</title>
	<link>https://boutiquegrowth.com/podcast/zach-messler/</link>
	<pubDate>Wed, 03 Jul 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10105</guid>
	<description><![CDATA[Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or lost. This week’s guest, Zach Messler works with small businesses &#38; B2B’s [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or]]></itunes:subtitle>
	<content:encoded><![CDATA[Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or lost. This week’s guest, Zach Messler works with small businesses &#38; B2B’s [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-ZachMessler.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or lost. This week’s guest, Zach Messler works with small businesses &#38; B2B’s [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie-1.png</url>
		<title>Stop Guessing What To Say To Your Clients with Zach Messler</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Is your messaging clear enough? Does it attract new clients? And better yet… does it attract the RIGHT clients? These are super important questions every entrepreneur needs to ask themselves as it’s where the battle to a successful business can be won or lost. This week’s guest, Zach Messler works with small businesses &#38; B2B’s [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to “Defy Gravity” With David Brier</title>
	<link>https://boutiquegrowth.com/podcast/david-brier/</link>
	<pubDate>Thu, 20 Jun 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10064</guid>
	<description><![CDATA[I had a ton of fun interviewing my latest podcast guest! David Brier, an edgy New Yorker, kept me on my toes as we zigged and zagged our way through this hilarious and very educational interview. David is a quintessential New Yorker ​​&#8211; he tells it like it is. And that&#8217;s why his high profile [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[I had a ton of fun interviewing my latest podcast guest! David Brier, an edgy New Yorker, kept me on my toes as we zigged and zagged our way through this hilarious and very educational interview. David is a quintessential New Yorker ​​&#8211; he tells it]]></itunes:subtitle>
	<content:encoded><![CDATA[I had a ton of fun interviewing my latest podcast guest! David Brier, an edgy New Yorker, kept me on my toes as we zigged and zagged our way through this hilarious and very educational interview. David is a quintessential New Yorker ​​&#8211; he tells it like it is. And that&#8217;s why his high profile [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-DavidBrier.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I had a ton of fun interviewing my latest podcast guest! David Brier, an edgy New Yorker, kept me on my toes as we zigged and zagged our way through this hilarious and very educational interview. David is a quintessential New Yorker ​​&#8211; he tells it like it is. And that&#8217;s why his high profile [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie1.png</url>
		<title>How to “Defy Gravity” With David Brier</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I had a ton of fun interviewing my latest podcast guest! David Brier, an edgy New Yorker, kept me on my toes as we zigged and zagged our way through this hilarious and very educational interview. David is a quintessential New Yorker ​​&#8211; he tells it like it is. And that&#8217;s why his high profile [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Build Your Personal Brand on LinkedIn With Kait LeDonne</title>
	<link>https://boutiquegrowth.com/podcast/kait-ledonne/</link>
	<pubDate>Thu, 13 Jun 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=9156</guid>
	<description><![CDATA[What Happens When Modeling And Marketing Collide? What do modelling, branding and marketing have to do with each other? A lot, apparently! During her modelling career Kait LeDonne discovered if she wanted to land gigs, she needed to brand herself. She learned it was less about landing every job and more about landing the right [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What Happens When Modeling And Marketing Collide? What do modelling, branding and marketing have to do with each other? A lot, apparently! During her modelling career Kait LeDonne discovered if she wanted to land gigs, she needed to brand herself. She le]]></itunes:subtitle>
	<content:encoded><![CDATA[What Happens When Modeling And Marketing Collide? What do modelling, branding and marketing have to do with each other? A lot, apparently! During her modelling career Kait LeDonne discovered if she wanted to land gigs, she needed to brand herself. She learned it was less about landing every job and more about landing the right [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/12/Forecast-KaitLaDonne.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What Happens When Modeling And Marketing Collide? What do modelling, branding and marketing have to do with each other? A lot, apparently! During her modelling career Kait LeDonne discovered if she wanted to land gigs, she needed to brand herself. She learned it was less about landing every job and more about landing the right [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher3.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher3.png</url>
		<title>How to Build Your Personal Brand on LinkedIn With Kait LeDonne</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:09</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What Happens When Modeling And Marketing Collide? What do modelling, branding and marketing have to do with each other? A lot, apparently! During her modelling career Kait LeDonne discovered if she wanted to land gigs, she needed to brand herself. She learned it was less about landing every job and more about landing the right [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher3.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How To Successfully Publish Your First Book with Julie Broad</title>
	<link>https://boutiquegrowth.com/podcast/julie-broad/</link>
	<pubDate>Mon, 10 Jun 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=10008</guid>
	<description><![CDATA[If you’re at the point in your business where you’re ready to shift your role or ignite some serious growth, it might be time to write a book. &#160; My guest on this episode admits she struggled to get media attention and paid speaking gigs prior to self-publishing her best selling book. &#160; But, she [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[If you’re at the point in your business where you’re ready to shift your role or ignite some serious growth, it might be time to write a book. &#160; My guest on this episode admits she struggled to get media attention and paid speaking gigs prior to sel]]></itunes:subtitle>
	<content:encoded><![CDATA[If you’re at the point in your business where you’re ready to shift your role or ignite some serious growth, it might be time to write a book. &#160; My guest on this episode admits she struggled to get media attention and paid speaking gigs prior to self-publishing her best selling book. &#160; But, she [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-JulieBroad.mp3" length="52259734" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[If you’re at the point in your business where you’re ready to shift your role or ignite some serious growth, it might be time to write a book. &#160; My guest on this episode admits she struggled to get media attention and paid speaking gigs prior to self-publishing her best selling book. &#160; But, she [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie.png</url>
		<title>How To Successfully Publish Your First Book with Julie Broad</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[If you’re at the point in your business where you’re ready to shift your role or ignite some serious growth, it might be time to write a book. &#160; My guest on this episode admits she struggled to get media attention and paid speaking gigs prior to self-publishing her best selling book. &#160; But, she [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-Julie.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Making The Leap From Employee To Consultant with Jacq Hackett</title>
	<link>https://boutiquegrowth.com/podcast/jacq-hackett/</link>
	<pubDate>Fri, 07 Jun 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9993</guid>
	<description><![CDATA[There are many pros and cons of working as a freelance consultant. It’s why Jacq recommends doing a self-audit to make an informed decision before leaving a stable job. But if you thrive on uncertainty, working outside your comfort zone, hitting deadlines and targets, and managing expectations… life as a consultant might be the one [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[There are many pros and cons of working as a freelance consultant. It’s why Jacq recommends doing a self-audit to make an informed decision before leaving a stable job. But if you thrive on uncertainty, working outside your comfort zone, hitting deadline]]></itunes:subtitle>
	<content:encoded><![CDATA[There are many pros and cons of working as a freelance consultant. It’s why Jacq recommends doing a self-audit to make an informed decision before leaving a stable job. But if you thrive on uncertainty, working outside your comfort zone, hitting deadlines and targets, and managing expectations… life as a consultant might be the one [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/06/Forecast-JacqHackett.mp3" length="64063110" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[There are many pros and cons of working as a freelance consultant. It’s why Jacq recommends doing a self-audit to make an informed decision before leaving a stable job. But if you thrive on uncertainty, working outside your comfort zone, hitting deadlines and targets, and managing expectations… life as a consultant might be the one [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/1917A87C-49D0-4755-982B-F23F79D3DFC7.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/06/1917A87C-49D0-4755-982B-F23F79D3DFC7.png</url>
		<title>Making The Leap From Employee To Consultant with Jacq Hackett</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[There are many pros and cons of working as a freelance consultant. It’s why Jacq recommends doing a self-audit to make an informed decision before leaving a stable job. But if you thrive on uncertainty, working outside your comfort zone, hitting deadlines and targets, and managing expectations… life as a consultant might be the one [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/06/1917A87C-49D0-4755-982B-F23F79D3DFC7.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How To Craft And Refine Your Marketing Message with Tom Poland</title>
	<link>https://boutiquegrowth.com/podcast/tom-poland/</link>
	<pubDate>Wed, 29 May 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9964</guid>
	<description><![CDATA[A weak marketing message, no matter how much exposure it gets, will get you nowhere. But a marketing message that &#8220;grabs people by the throat&#8221; will go a long way&#8230; even with minimal exposure or traffic. In this episode, Tom Poland of Leadsology where he breaks down his 3-part formula for crafting a compelling marketing [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[A weak marketing message, no matter how much exposure it gets, will get you nowhere. But a marketing message that &#8220;grabs people by the throat&#8221; will go a long way&#8230; even with minimal exposure or traffic. In this episode, Tom Poland of Lea]]></itunes:subtitle>
	<content:encoded><![CDATA[A weak marketing message, no matter how much exposure it gets, will get you nowhere. But a marketing message that &#8220;grabs people by the throat&#8221; will go a long way&#8230; even with minimal exposure or traffic. In this episode, Tom Poland of Leadsology where he breaks down his 3-part formula for crafting a compelling marketing [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/05/Forecast-TomPoland.mp3" length="58763597" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[A weak marketing message, no matter how much exposure it gets, will get you nowhere. But a marketing message that &#8220;grabs people by the throat&#8221; will go a long way&#8230; even with minimal exposure or traffic. In this episode, Tom Poland of Leadsology where he breaks down his 3-part formula for crafting a compelling marketing [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman-1.png</url>
		<title>How To Craft And Refine Your Marketing Message with Tom Poland</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[A weak marketing message, no matter how much exposure it gets, will get you nowhere. But a marketing message that &#8220;grabs people by the throat&#8221; will go a long way&#8230; even with minimal exposure or traffic. In this episode, Tom Poland of Leadsology where he breaks down his 3-part formula for crafting a compelling marketing [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Latest Research on &#8220;High Growth Firms&#8221; with John Tyreman</title>
	<link>https://boutiquegrowth.com/podcast/the-latest-research-on-high-growth-firms-with-john-tyreman/</link>
	<pubDate>Thu, 11 Apr 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9795</guid>
	<description><![CDATA[What are the fastest growing professional services firms doing&#8230; that everyone else isn&#8217;t? This is the question that Hinge Marketing seeks to answer in their annual &#8220;High Growth Study&#8221;. We had John Tyreman and Lee Frederiksen on the show to discuss their 2018 findings last year. Now John is back to share with us the [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What are the fastest growing professional services firms doing&#8230; that everyone else isn&#8217;t? This is the question that Hinge Marketing seeks to answer in their annual &#8220;High Growth Study&#8221;. We had John Tyreman and Lee Frederiksen on th]]></itunes:subtitle>
	<content:encoded><![CDATA[What are the fastest growing professional services firms doing&#8230; that everyone else isn&#8217;t? This is the question that Hinge Marketing seeks to answer in their annual &#8220;High Growth Study&#8221;. We had John Tyreman and Lee Frederiksen on the show to discuss their 2018 findings last year. Now John is back to share with us the [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman.mp3" length="72013321" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What are the fastest growing professional services firms doing&#8230; that everyone else isn&#8217;t? This is the question that Hinge Marketing seeks to answer in their annual &#8220;High Growth Study&#8221;. We had John Tyreman and Lee Frederiksen on the show to discuss their 2018 findings last year. Now John is back to share with us the [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman.png</url>
		<title>The Latest Research on &#8220;High Growth Firms&#8221; with John Tyreman</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What are the fastest growing professional services firms doing&#8230; that everyone else isn&#8217;t? This is the question that Hinge Marketing seeks to answer in their annual &#8220;High Growth Study&#8221;. We had John Tyreman and Lee Frederiksen on the show to discuss their 2018 findings last year. Now John is back to share with us the [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-JohnTyreman.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Sell From the Expert Frame With Peter Frumenti</title>
	<link>https://boutiquegrowth.com/podcast/how-to-sell-from-the-expert-frame-with-peter-frumenti/</link>
	<pubDate>Tue, 09 Apr 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9781</guid>
	<description><![CDATA[How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Peter Frumenti of Sales Team 6 [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Pe]]></itunes:subtitle>
	<content:encoded><![CDATA[How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Peter Frumenti of Sales Team 6 [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-PeterFrumenti.mp3" length="74564335" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Peter Frumenti of Sales Team 6 [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-PeterFrumenti.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-PeterFrumenti.png</url>
		<title>How to Sell From the Expert Frame With Peter Frumenti</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[How do you sell without making the client feel like they’re being sold to? This is the question so many experts struggle with. They need to sell. But the last they want is for the client to feel like they’re just out to make a sale. In this interview, Peter Frumenti of Sales Team 6 [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-PeterFrumenti.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Selling to Multiple Decision Makers</title>
	<link>https://boutiquegrowth.com/podcast/selling-to-multiple-decision-makers/</link>
	<pubDate>Mon, 08 Apr 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9778</guid>
	<description><![CDATA[&#160; Get the podcast delivered to your inbox]]></description>
	<itunes:subtitle><![CDATA[&#160; Get the podcast delivered to your inbox]]></itunes:subtitle>
	<content:encoded><![CDATA[&#160; Get the podcast delivered to your inbox]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast-sellingtomultiple.mp3" length="10063250" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[&#160; Get the podcast delivered to your inbox]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast1.png</url>
		<title>Selling to Multiple Decision Makers</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[&#160; Get the podcast delivered to your inbox]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/04/Forecast1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Death to Imposter Syndrome</title>
	<link>https://boutiquegrowth.com/podcast/death-to-imposter-syndrome-2/</link>
	<pubDate>Wed, 03 Apr 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">https://boutiquegrowth.com/?post_type=podcast&#038;p=9762</guid>
	<description><![CDATA[&#160; Get the podcast delivered to your inbox]]></description>
	<itunes:subtitle><![CDATA[&#160; Get the podcast delivered to your inbox]]></itunes:subtitle>
	<content:encoded><![CDATA[&#160; Get the podcast delivered to your inbox]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast-imposter.mp3" length="8823993" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[&#160; Get the podcast delivered to your inbox]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast.png</url>
		<title>Death to Imposter Syndrome</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[&#160; Get the podcast delivered to your inbox]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Scaling your consulting business with Tony Banta</title>
	<link>https://boutiquegrowth.com/podcast/scaling-your-consulting-business-with-tony-banta/</link>
	<pubDate>Thu, 14 Feb 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=9560</guid>
	<description><![CDATA[Tony sees far too many coaches and consultants create group programs before they’re ready. And according to him, it’s a sure way to crash fast. When you take the time to have vulnerable conversations with your clients, and ask questions like, “how are you feeling?”&#8230; and listen with intent so you can truly understand their [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Tony sees far too many coaches and consultants create group programs before they’re ready. And according to him, it’s a sure way to crash fast. When you take the time to have vulnerable conversations with your clients, and ask questions like, “how are yo]]></itunes:subtitle>
	<content:encoded><![CDATA[Tony sees far too many coaches and consultants create group programs before they’re ready. And according to him, it’s a sure way to crash fast. When you take the time to have vulnerable conversations with your clients, and ask questions like, “how are you feeling?”&#8230; and listen with intent so you can truly understand their [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/02/Forecast-TonyBanta.mp3" length="64142628" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Tony sees far too many coaches and consultants create group programs before they’re ready. And according to him, it’s a sure way to crash fast. When you take the time to have vulnerable conversations with your clients, and ask questions like, “how are you feeling?”&#8230; and listen with intent so you can truly understand their [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/02/Forecast-TonyBanta.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/02/Forecast-TonyBanta.png</url>
		<title>Scaling your consulting business with Tony Banta</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Tony sees far too many coaches and consultants create group programs before they’re ready. And according to him, it’s a sure way to crash fast. When you take the time to have vulnerable conversations with your clients, and ask questions like, “how are you feeling?”&#8230; and listen with intent so you can truly understand their [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/02/Forecast-TonyBanta.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The EBM secret to success in business with Brennan Dunn</title>
	<link>https://boutiquegrowth.com/podcast/the-ebm-secret-to-success-in-business-with-brennan-dunn/</link>
	<pubDate>Mon, 11 Feb 2019 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=9518</guid>
	<description><![CDATA[Is success as a consultant just a string of good luck? Some might think so… especially if their luck ran out and they ended up falling back on a job. But is it really just luck? Or do the ones who succeed in business embrace the mindset shift from being an hourly ‘order taker’ to [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Is success as a consultant just a string of good luck? Some might think so… especially if their luck ran out and they ended up falling back on a job. But is it really just luck? Or do the ones who succeed in business embrace the mindset shift from being ]]></itunes:subtitle>
	<content:encoded><![CDATA[Is success as a consultant just a string of good luck? Some might think so… especially if their luck ran out and they ended up falling back on a job. But is it really just luck? Or do the ones who succeed in business embrace the mindset shift from being an hourly ‘order taker’ to [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast-BrennanDunn.mp3" length="75367444" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Is success as a consultant just a string of good luck? Some might think so… especially if their luck ran out and they ended up falling back on a job. But is it really just luck? Or do the ones who succeed in business embrace the mindset shift from being an hourly ‘order taker’ to [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast-BrennanDunn.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast-BrennanDunn.png</url>
		<title>The EBM secret to success in business with Brennan Dunn</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Is success as a consultant just a string of good luck? Some might think so… especially if their luck ran out and they ended up falling back on a job. But is it really just luck? Or do the ones who succeed in business embrace the mindset shift from being an hourly ‘order taker’ to [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2019/01/Forecast-BrennanDunn.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>From Cold To Warm To Hot. Demystifying Facebook Ads with Michelle Evans</title>
	<link>https://boutiquegrowth.com/podcast/michelle-evans/</link>
	<pubDate>Thu, 10 Jan 2019 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=9378</guid>
	<description><![CDATA[&#160; Word of mouth can be a helpful way to get started in business, but when the free leads dry up and you&#8217;re ready to get hyper-targeted, Facebook ads are your friend. And, according to Michelle, if you follow a three stage approach to attracting solid leads, Facebook ads don&#8217;t have to be complicated&#8230; or [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[&#160; Word of mouth can be a helpful way to get started in business, but when the free leads dry up and you&#8217;re ready to get hyper-targeted, Facebook ads are your friend. And, according to Michelle, if you follow a three stage approach to attractin]]></itunes:subtitle>
	<content:encoded><![CDATA[&#160; Word of mouth can be a helpful way to get started in business, but when the free leads dry up and you&#8217;re ready to get hyper-targeted, Facebook ads are your friend. And, according to Michelle, if you follow a three stage approach to attracting solid leads, Facebook ads don&#8217;t have to be complicated&#8230; or [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/12/Forecast-MichelleEvans.mp3" length="63096998" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[&#160; Word of mouth can be a helpful way to get started in business, but when the free leads dry up and you&#8217;re ready to get hyper-targeted, Facebook ads are your friend. And, according to Michelle, if you follow a three stage approach to attracting solid leads, Facebook ads don&#8217;t have to be complicated&#8230; or [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/12/Forecast-MichelleEvans.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/12/Forecast-MichelleEvans.png</url>
		<title>From Cold To Warm To Hot. Demystifying Facebook Ads with Michelle Evans</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[&#160; Word of mouth can be a helpful way to get started in business, but when the free leads dry up and you&#8217;re ready to get hyper-targeted, Facebook ads are your friend. And, according to Michelle, if you follow a three stage approach to attracting solid leads, Facebook ads don&#8217;t have to be complicated&#8230; or [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/12/Forecast-MichelleEvans.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Win Clients Without Advertising With Marc Mawhinney</title>
	<link>https://boutiquegrowth.com/podcast/marc-mawhinney/</link>
	<pubDate>Mon, 10 Dec 2018 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=9215</guid>
	<description><![CDATA[Is it possible to build a business and get clients without paid advertising? Marc Mawhinney, host of the Natural Born Coaches Podcast, says yes. Join me in this episode as Marc shares his transition from the real estate industry to building a successful coaching business. He has a refreshing sense of humour and a realistic [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Is it possible to build a business and get clients without paid advertising? Marc Mawhinney, host of the Natural Born Coaches Podcast, says yes. Join me in this episode as Marc shares his transition from the real estate industry to building a successful ]]></itunes:subtitle>
	<content:encoded><![CDATA[Is it possible to build a business and get clients without paid advertising? Marc Mawhinney, host of the Natural Born Coaches Podcast, says yes. Join me in this episode as Marc shares his transition from the real estate industry to building a successful coaching business. He has a refreshing sense of humour and a realistic [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-MarcMawhinney.mp3" length="62770990" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Is it possible to build a business and get clients without paid advertising? Marc Mawhinney, host of the Natural Born Coaches Podcast, says yes. Join me in this episode as Marc shares his transition from the real estate industry to building a successful coaching business. He has a refreshing sense of humour and a realistic [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher2.png</url>
		<title>How to Win Clients Without Advertising With Marc Mawhinney</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Is it possible to build a business and get clients without paid advertising? Marc Mawhinney, host of the Natural Born Coaches Podcast, says yes. Join me in this episode as Marc shares his transition from the real estate industry to building a successful coaching business. He has a refreshing sense of humour and a realistic [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/11/Forecast-KristineGallagher2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Getting the Most Out of LinkedIn With Eli Hochberg</title>
	<link>https://boutiquegrowth.com/podcast/eli-hochberg/</link>
	<pubDate>Wed, 28 Nov 2018 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8983</guid>
	<description><![CDATA[A plan and consistency build a business. And if part of your marketing plan is to build a following &#8212; which it should &#8212; LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my candid conversation with LinkedIn powerhouse, Eli Hochberg. Even if [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[A plan and consistency build a business. And if part of your marketing plan is to build a following &#8212; which it should &#8212; LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my ca]]></itunes:subtitle>
	<content:encoded><![CDATA[A plan and consistency build a business. And if part of your marketing plan is to build a following &#8212; which it should &#8212; LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my candid conversation with LinkedIn powerhouse, Eli Hochberg. Even if [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-EliHochberg.mp3" length="60893308" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[A plan and consistency build a business. And if part of your marketing plan is to build a following &#8212; which it should &#8212; LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my candid conversation with LinkedIn powerhouse, Eli Hochberg. Even if [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher1.png</url>
		<title>Getting the Most Out of LinkedIn With Eli Hochberg</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[A plan and consistency build a business. And if part of your marketing plan is to build a following &#8212; which it should &#8212; LinkedIn is a powerful tool. If you don’t already have a daily LinkedIn routine, I highly recommend you listen in on my candid conversation with LinkedIn powerhouse, Eli Hochberg. Even if [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Find Your Consulting Sweet Spot With Kristen Gallagher</title>
	<link>https://boutiquegrowth.com/podcast/kristen-gallagher/</link>
	<pubDate>Wed, 21 Nov 2018 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8989</guid>
	<description><![CDATA[Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here&#8230; Show Notes Kristen shares her backstory What made Kristen leave her job to launch Edify How Edify&#8217;s business model [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here&#8230; Show Notes Kristen shares her backs]]></itunes:subtitle>
	<content:encoded><![CDATA[Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here&#8230; Show Notes Kristen shares her backstory What made Kristen leave her job to launch Edify How Edify&#8217;s business model [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristenGallagher.mp3" length="53500446" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here&#8230; Show Notes Kristen shares her backstory What made Kristen leave her job to launch Edify How Edify&#8217;s business model [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher.png</url>
		<title>How to Find Your Consulting Sweet Spot With Kristen Gallagher</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups. Listen here&#8230; Show Notes Kristen shares her backstory What made Kristen leave her job to launch Edify How Edify&#8217;s business model [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/09/Forecast-KristineGallagher.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>What Makes A Consultant Stand Out with John Doherty</title>
	<link>https://boutiquegrowth.com/podcast/john-doherty/</link>
	<pubDate>Thu, 27 Sep 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8826</guid>
	<description><![CDATA[In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here&#8230; Show Notes John shares his backstory John&#8217;s lay-off story and why he worked on a startup instead Thoughts on bringing out your best all the time [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here&#8230; Show Notes John shares his backstory John&#8217;s lay-off story and wh]]></itunes:subtitle>
	<content:encoded><![CDATA[In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here&#8230; Show Notes John shares his backstory John&#8217;s lay-off story and why he worked on a startup instead Thoughts on bringing out your best all the time [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast-JohnDoherty.mp3" length="64861830" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here&#8230; Show Notes John shares his backstory John&#8217;s lay-off story and why he worked on a startup instead Thoughts on bringing out your best all the time [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish.png</url>
		<title>What Makes A Consultant Stand Out with John Doherty</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here&#8230; Show Notes John shares his backstory John&#8217;s lay-off story and why he worked on a startup instead Thoughts on bringing out your best all the time [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 3 Questions That Your Marketing Should Answer with Dov Gordon</title>
	<link>https://boutiquegrowth.com/podcast/dov-gordon/</link>
	<pubDate>Mon, 27 Aug 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8689</guid>
	<description><![CDATA[It may seem like there&#8217;s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of the 3 questions and shares how to answer each one effectively. Listen here&#8230; Show Notes Dov shares his backstory Two [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[It may seem like there&#8217;s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of the 3 questions and shares how to answer each one e]]></itunes:subtitle>
	<content:encoded><![CDATA[It may seem like there&#8217;s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of the 3 questions and shares how to answer each one effectively. Listen here&#8230; Show Notes Dov shares his backstory Two [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast-DovGordon.mp3" length="65600991" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[It may seem like there&#8217;s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of the 3 questions and shares how to answer each one effectively. Listen here&#8230; Show Notes Dov shares his backstory Two [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish1.png</url>
		<title>The 3 Questions That Your Marketing Should Answer with Dov Gordon</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[It may seem like there&#8217;s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of the 3 questions and shares how to answer each one effectively. Listen here&#8230; Show Notes Dov shares his backstory Two [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast94-AnthonyEnglish1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Six Rules of Pricing with Blair Enns</title>
	<link>https://boutiquegrowth.com/podcast/blair-enns/</link>
	<pubDate>Thu, 02 Aug 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8577</guid>
	<description><![CDATA[Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of a great podcast called 2Bobs — alongside our last guest on the show — David [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of a great podcast called 2Bob]]></itunes:subtitle>
	<content:encoded><![CDATA[Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of a great podcast called 2Bobs — alongside our last guest on the show — David [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/08/Forecast-BlairAnnsfixed.mp3" length="84254301" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of a great podcast called 2Bobs — alongside our last guest on the show — David [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish-1.png</url>
		<title>The Six Rules of Pricing with Blair Enns</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of a great podcast called 2Bobs — alongside our last guest on the show — David [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Business of Expertise with David C. Baker</title>
	<link>https://boutiquegrowth.com/podcast/david-baker/</link>
	<pubDate>Fri, 29 Jun 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8382</guid>
	<description><![CDATA[David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themselves an expert (i.e. you) and sells services that stem from their expertise. In this interview, David shares his professional journey and [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themselves an expert (i.e. you) and sells services that stem ]]></itunes:subtitle>
	<content:encoded><![CDATA[David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themselves an expert (i.e. you) and sells services that stem from their expertise. In this interview, David shares his professional journey and [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast-DavidC.Baker_.mp3" length="65203512" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themselves an expert (i.e. you) and sells services that stem from their expertise. In this interview, David shares his professional journey and [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish.png</url>
		<title>The Business of Expertise with David C. Baker</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themselves an expert (i.e. you) and sells services that stem from their expertise. In this interview, David shares his professional journey and [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Selling is a Behaviour, Not an Identity with Liston Witherill</title>
	<link>https://boutiquegrowth.com/podcast/liston-witherill/</link>
	<pubDate>Thu, 07 Jun 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8380</guid>
	<description><![CDATA[Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don&#8217;t need to be the stereotypical salesperson that you&#8217;ve seen in movies and read about in books. But you do have to sell. In this interview, Liston and I talk about the mindset that [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don&#8217;t need to be the stereotypical salesperson that you&#8217;ve seen in movies and read about in books. But you do have to sell. In]]></itunes:subtitle>
	<content:encoded><![CDATA[Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don&#8217;t need to be the stereotypical salesperson that you&#8217;ve seen in movies and read about in books. But you do have to sell. In this interview, Liston and I talk about the mindset that [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast-ListonWitherill.mp3" length="65108217" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don&#8217;t need to be the stereotypical salesperson that you&#8217;ve seen in movies and read about in books. But you do have to sell. In this interview, Liston and I talk about the mindset that [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish3.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish3.png</url>
		<title>Selling is a Behaviour, Not an Identity with Liston Witherill</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don&#8217;t need to be the stereotypical salesperson that you&#8217;ve seen in movies and read about in books. But you do have to sell. In this interview, Liston and I talk about the mindset that [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/06/Forecast94-AnthonyEnglish3.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>3 Tweaks to Free Up 40 Hours Per Month with Mandi Ellefson</title>
	<link>https://boutiquegrowth.com/podcast/mandi-ellefson/</link>
	<pubDate>Wed, 30 May 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8189</guid>
	<description><![CDATA[Do you sometimes feel like weeks and months have gone by but you haven&#8217;t made meaningful progress in your business? You&#8217;re not alone. This is a common challenge that consultants and professional services providers face. You&#8217;re so busy managing the business that you have little time left over to grow the business. In this interview, [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Do you sometimes feel like weeks and months have gone by but you haven&#8217;t made meaningful progress in your business? You&#8217;re not alone. This is a common challenge that consultants and professional services providers face. You&#8217;re so busy m]]></itunes:subtitle>
	<content:encoded><![CDATA[Do you sometimes feel like weeks and months have gone by but you haven&#8217;t made meaningful progress in your business? You&#8217;re not alone. This is a common challenge that consultants and professional services providers face. You&#8217;re so busy managing the business that you have little time left over to grow the business. In this interview, [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast-MandiEllefson.mp3" length="57266467" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Do you sometimes feel like weeks and months have gone by but you haven&#8217;t made meaningful progress in your business? You&#8217;re not alone. This is a common challenge that consultants and professional services providers face. You&#8217;re so busy managing the business that you have little time left over to grow the business. In this interview, [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish-1.png</url>
		<title>3 Tweaks to Free Up 40 Hours Per Month with Mandi Ellefson</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Do you sometimes feel like weeks and months have gone by but you haven&#8217;t made meaningful progress in your business? You&#8217;re not alone. This is a common challenge that consultants and professional services providers face. You&#8217;re so busy managing the business that you have little time left over to grow the business. In this interview, [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Thrive as an Independent Consultant With Will Bachman</title>
	<link>https://boutiquegrowth.com/podcast/will-bachman/</link>
	<pubDate>Fri, 27 Apr 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8101</guid>
	<description><![CDATA[Will Bachman is a McKinsey trained independent management consultant. He&#8217;s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares the story of how went from working at McKinsey, a leading global management consulting firm, to thriving as an independent consultant. He also shares his view on [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Will Bachman is a McKinsey trained independent management consultant. He&#8217;s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares the story of how went from working at McKinsey, ]]></itunes:subtitle>
	<content:encoded><![CDATA[Will Bachman is a McKinsey trained independent management consultant. He&#8217;s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares the story of how went from working at McKinsey, a leading global management consulting firm, to thriving as an independent consultant. He also shares his view on [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast-WillBachman.mp3" length="45705089" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Will Bachman is a McKinsey trained independent management consultant. He&#8217;s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares the story of how went from working at McKinsey, a leading global management consulting firm, to thriving as an independent consultant. He also shares his view on [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish.png</url>
		<title>How to Thrive as an Independent Consultant With Will Bachman</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Will Bachman is a McKinsey trained independent management consultant. He&#8217;s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares the story of how went from working at McKinsey, a leading global management consulting firm, to thriving as an independent consultant. He also shares his view on [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/04/Forecast94-AnthonyEnglish.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>What High Growth Firms Do Differently with Lee Frederiksen</title>
	<link>https://boutiquegrowth.com/podcast/lee-frederiksen/</link>
	<pubDate>Thu, 12 Apr 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=8003</guid>
	<description><![CDATA[What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in their annual High Growth Study. In this interview, Lee Frederiksen and John Tyreman share with us the findings from the 2018 High [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in their annual High Growth Study. In this interview, Lee F]]></itunes:subtitle>
	<content:encoded><![CDATA[What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in their annual High Growth Study. In this interview, Lee Frederiksen and John Tyreman share with us the findings from the 2018 High [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast-LeeFrederiksen.mp3" length="61966627" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in their annual High Growth Study. In this interview, Lee Frederiksen and John Tyreman share with us the findings from the 2018 High [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish-1.png</url>
		<title>What High Growth Firms Do Differently with Lee Frederiksen</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in their annual High Growth Study. In this interview, Lee Frederiksen and John Tyreman share with us the findings from the 2018 High [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Find Your Super Power With Anthony English</title>
	<link>https://boutiquegrowth.com/podcast/anthony-english/</link>
	<pubDate>Wed, 21 Mar 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7954</guid>
	<description><![CDATA[In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his &#8220;superpower&#8221; — and he hasn&#8217;t looked back since. Show Notes Anthony shares his backstory How [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his &#8220;superpower&#8221; — and]]></itunes:subtitle>
	<content:encoded><![CDATA[In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his &#8220;superpower&#8221; — and he hasn&#8217;t looked back since. Show Notes Anthony shares his backstory How [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast-AnthonyEnglish.mp3" length="61125275" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his &#8220;superpower&#8221; — and he hasn&#8217;t looked back since. Show Notes Anthony shares his backstory How [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish.png</url>
		<title>How to Find Your Super Power With Anthony English</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led Anthony to discover his &#8220;superpower&#8221; — and he hasn&#8217;t looked back since. Show Notes Anthony shares his backstory How [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast94-AnthonyEnglish.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Get Attention by Telling Stories with Mark Evans</title>
	<link>https://boutiquegrowth.com/podcast/mark-evans/</link>
	<pubDate>Wed, 14 Mar 2018 12:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7920</guid>
	<description><![CDATA[In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have to offer. Show Notes Mark shares his back story Why networking face to face is still relevant Mark&#8217;s perspective on [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have to offer. Show Notes Mark shares his back story Why ne]]></itunes:subtitle>
	<content:encoded><![CDATA[In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have to offer. Show Notes Mark shares his back story Why networking face to face is still relevant Mark&#8217;s perspective on [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast-MarkEvans.mp3" length="50355094" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have to offer. Show Notes Mark shares his back story Why networking face to face is still relevant Mark&#8217;s perspective on [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast93-MarkEvans.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast93-MarkEvans.png</url>
		<title>How to Get Attention by Telling Stories with Mark Evans</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have to offer. Show Notes Mark shares his back story Why networking face to face is still relevant Mark&#8217;s perspective on [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast93-MarkEvans.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Optimize Your LinkedIn Profile with Kevin Pettie</title>
	<link>https://boutiquegrowth.com/podcast/kevin-pettie/</link>
	<pubDate>Wed, 07 Mar 2018 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7840</guid>
	<description><![CDATA[Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even more important than the homepage on your website. Show Notes How generating business on LinkedIn is different from looking for [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even more important than the homepage on your website. Show ]]></itunes:subtitle>
	<content:encoded><![CDATA[Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even more important than the homepage on your website. Show Notes How generating business on LinkedIn is different from looking for [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast-KevinPettie.mp3" length="45775933" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even more important than the homepage on your website. Show Notes How generating business on LinkedIn is different from looking for [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast92-KevinPettie.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast92-KevinPettie.png</url>
		<title>How to Optimize Your LinkedIn Profile with Kevin Pettie</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even more important than the homepage on your website. Show Notes How generating business on LinkedIn is different from looking for [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/03/Forecast92-KevinPettie.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Grow Your Consulting Practice Without Adding Overhead with John Jantsch</title>
	<link>https://boutiquegrowth.com/podcast/john-jantsch/</link>
	<pubDate>Tue, 27 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7839</guid>
	<description><![CDATA[John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth &#8211; The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth &#8211; The]]></itunes:subtitle>
	<content:encoded><![CDATA[John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth &#8211; The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast-JohnJantsch.mp3" length="65671835" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth &#8211; The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast91-JohnJantsch1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast91-JohnJantsch1.png</url>
		<title>How to Grow Your Consulting Practice Without Adding Overhead with John Jantsch</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth &#8211; The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast91-JohnJantsch1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Choose a Target Market with Jason Foster</title>
	<link>https://boutiquegrowth.com/podcast/jason-foster/</link>
	<pubDate>Thu, 22 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7820</guid>
	<description><![CDATA[Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason&#8217;s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they pinpoint a specific target market to pursue when their capabilities and experience are so diverse? In this hot seat [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason&#8217;s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they pinpoint a specific target market to pursue when t]]></itunes:subtitle>
	<content:encoded><![CDATA[Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason&#8217;s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they pinpoint a specific target market to pursue when their capabilities and experience are so diverse? In this hot seat [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast-JasonFoster.mp3" length="76268981" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason&#8217;s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they pinpoint a specific target market to pursue when their capabilities and experience are so diverse? In this hot seat [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast90-JasonFoster.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast90-JasonFoster.png</url>
		<title>How to Choose a Target Market with Jason Foster</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason&#8217;s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they pinpoint a specific target market to pursue when their capabilities and experience are so diverse? In this hot seat [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast90-JasonFoster.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Build a Successful Micro Firm with Matt Inglot</title>
	<link>https://boutiquegrowth.com/podcast/matt-inglot/</link>
	<pubDate>Tue, 13 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7701</guid>
	<description><![CDATA[Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a &#8220;micro firm&#8221; so he could make more money, work fewer hours and avoid the headaches that come with running a large agency. Show [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a &#8220;micro firm&#8221; so he could make more money, work fewer hours a]]></itunes:subtitle>
	<content:encoded><![CDATA[Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a &#8220;micro firm&#8221; so he could make more money, work fewer hours and avoid the headaches that come with running a large agency. Show [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast-MattInglot.mp3" length="54024567" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a &#8220;micro firm&#8221; so he could make more money, work fewer hours and avoid the headaches that come with running a large agency. Show [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast89MattInglot.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast89MattInglot.png</url>
		<title>How to Build a Successful Micro Firm with Matt Inglot</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a &#8220;micro firm&#8221; so he could make more money, work fewer hours and avoid the headaches that come with running a large agency. Show [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast89MattInglot.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Create a Lead Magnet that Converts with Reuben Swartz</title>
	<link>https://boutiquegrowth.com/podcast/reuben/</link>
	<pubDate>Thu, 08 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7688</guid>
	<description><![CDATA[Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben&#8217;s journey from software developer to independent consultant. Then we talk about how to generate more leads from your consulting [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben&#8217;s journ]]></itunes:subtitle>
	<content:encoded><![CDATA[Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben&#8217;s journey from software developer to independent consultant. Then we talk about how to generate more leads from your consulting [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast-Episode88RuebenSwartz.mp3" length="49336319" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben&#8217;s journey from software developer to independent consultant. Then we talk about how to generate more leads from your consulting [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast88ReubenSwartz1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast88ReubenSwartz1.png</url>
		<title>How to Create a Lead Magnet that Converts with Reuben Swartz</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben&#8217;s journey from software developer to independent consultant. Then we talk about how to generate more leads from your consulting [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/02/Forecast88ReubenSwartz1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Think Right Side Up with David A. Fields</title>
	<link>https://boutiquegrowth.com/podcast/fields/</link>
	<pubDate>Mon, 05 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7657</guid>
	<description><![CDATA[David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresistible Consultant&#8217;s Guide to Winning Clients: 6 Steps to Unlimited Clients &#38; Financial Freedom. In this interview, we chronicle David&#8217;s consulting journey from the big firm to [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresistible Consultant&#8217;s Guide to Winning Clients: 6 S]]></itunes:subtitle>
	<content:encoded><![CDATA[David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresistible Consultant&#8217;s Guide to Winning Clients: 6 Steps to Unlimited Clients &#38; Financial Freedom. In this interview, we chronicle David&#8217;s consulting journey from the big firm to [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast-Episode87DavidFields.mp3" length="59385520" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresistible Consultant&#8217;s Guide to Winning Clients: 6 Steps to Unlimited Clients &#38; Financial Freedom. In this interview, we chronicle David&#8217;s consulting journey from the big firm to [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast87DavidFields2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast87DavidFields2.png</url>
		<title>How to Think Right Side Up with David A. Fields</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresistible Consultant&#8217;s Guide to Winning Clients: 6 Steps to Unlimited Clients &#38; Financial Freedom. In this interview, we chronicle David&#8217;s consulting journey from the big firm to [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast87DavidFields2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Develop a Distinctive Point Of View with Ian Brodie</title>
	<link>https://boutiquegrowth.com/podcast/brodie/</link>
	<pubDate>Thu, 01 Feb 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7618</guid>
	<description><![CDATA[Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian&#8217;s journey from working at a big firm to taking the leap as an independent consultant. Then we dive into the topic of how to develop [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian&#8217;s journey from working at a big firm to taking t]]></itunes:subtitle>
	<content:encoded><![CDATA[Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian&#8217;s journey from working at a big firm to taking the leap as an independent consultant. Then we dive into the topic of how to develop [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast-Episode86IanBrodie.mp3" length="64728292" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian&#8217;s journey from working at a big firm to taking the leap as an independent consultant. Then we dive into the topic of how to develop [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast86IanBrodie.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast86IanBrodie.png</url>
		<title>How to Develop a Distinctive Point Of View with Ian Brodie</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian&#8217;s journey from working at a big firm to taking the leap as an independent consultant. Then we dive into the topic of how to develop [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2018/01/Forecast86IanBrodie.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Grow Your Network by Podcasting with Philip Ideson</title>
	<link>https://boutiquegrowth.com/podcast/ideson/</link>
	<pubDate>Wed, 17 Jan 2018 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7518</guid>
	<description><![CDATA[Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business but kept putting it off. Eventually, Philip realized that he had to take the leap, or it may never happen. In the early [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business but kept putting it off. Eventually, Philip realized th]]></itunes:subtitle>
	<content:encoded><![CDATA[Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business but kept putting it off. Eventually, Philip realized that he had to take the leap, or it may never happen. In the early [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/12/forecast-episode85philipideson.mp3" length="45332061" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business but kept putting it off. Eventually, Philip realized that he had to take the leap, or it may never happen. In the early [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast85PhilipIdeson1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast85PhilipIdeson1.png</url>
		<title>How to Grow Your Network by Podcasting with Philip Ideson</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business but kept putting it off. Eventually, Philip realized that he had to take the leap, or it may never happen. In the early [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast85PhilipIdeson1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Lessons from Building a 14 Person Agency with Brent Weaver</title>
	<link>https://boutiquegrowth.com/podcast/ugurus-brent-weaver/</link>
	<pubDate>Wed, 06 Dec 2017 14:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7511</guid>
	<description><![CDATA[Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it&#8217;s really hard to NOT like Brent. In this episode, Brent shares how he started a web development agency in college and then grew it into a 14 person agency. At [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it&#8217;s really hard to NOT like Brent. In this episode, Brent shares how he started a web development agency in college and then ]]></itunes:subtitle>
	<content:encoded><![CDATA[Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it&#8217;s really hard to NOT like Brent. In this episode, Brent shares how he started a web development agency in college and then grew it into a 14 person agency. At [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast-Episode91BrentWeaver.mp3" length="50210271" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it&#8217;s really hard to NOT like Brent. In this episode, Brent shares how he started a web development agency in college and then grew it into a 14 person agency. At [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast84BrentWeaver2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast84BrentWeaver2.png</url>
		<title>Lessons from Building a 14 Person Agency with Brent Weaver</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it&#8217;s really hard to NOT like Brent. In this episode, Brent shares how he started a web development agency in college and then grew it into a 14 person agency. At [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/12/Forecast84BrentWeaver2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Elite Consulting Mind with Michael Zipursky</title>
	<link>https://boutiquegrowth.com/podcast/elite-consulting-mind-michael-zipursky/</link>
	<pubDate>Thu, 23 Nov 2017 18:19:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7476</guid>
	<description><![CDATA[Michael Zipursky is the CEO of Consulting Success and a coach to thousands of elite consultants. In this interview, Michael shares the story of how he got into the consulting business, why he started Consulting Success, and a sneak peek at his new book, The Elite Consulting Mind. Show Notes Michael shares how he got [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Michael Zipursky is the CEO of Consulting Success and a coach to thousands of elite consultants. In this interview, Michael shares the story of how he got into the consulting business, why he started Consulting Success, and a sneak peek at his new book, ]]></itunes:subtitle>
	<content:encoded><![CDATA[Michael Zipursky is the CEO of Consulting Success and a coach to thousands of elite consultants. In this interview, Michael shares the story of how he got into the consulting business, why he started Consulting Success, and a sneak peek at his new book, The Elite Consulting Mind. Show Notes Michael shares how he got [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast-Episode89MichaelZipursky.mp3" length="50210271" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Michael Zipursky is the CEO of Consulting Success and a coach to thousands of elite consultants. In this interview, Michael shares the story of how he got into the consulting business, why he started Consulting Success, and a sneak peek at his new book, The Elite Consulting Mind. Show Notes Michael shares how he got [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast83MichaelZipusky.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast83MichaelZipusky.png</url>
		<title>The Elite Consulting Mind with Michael Zipursky</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:52</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Michael Zipursky is the CEO of Consulting Success and a coach to thousands of elite consultants. In this interview, Michael shares the story of how he got into the consulting business, why he started Consulting Success, and a sneak peek at his new book, The Elite Consulting Mind. Show Notes Michael shares how he got [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast83MichaelZipusky.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Sell Services on Webinars with John Nemo</title>
	<link>https://boutiquegrowth.com/podcast/john-nemo-webinar/</link>
	<pubDate>Mon, 06 Nov 2017 14:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7441</guid>
	<description><![CDATA[Contrary to popular belief, webinars are NOT just for people selling information products or online courses. You can sell consulting or professional services on a webinar, you just need to do it a little bit differently. John Nemo, Founder of LinkedIn Riches, built his entire business using webinars as his primary sales tool. In this [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Contrary to popular belief, webinars are NOT just for people selling information products or online courses. You can sell consulting or professional services on a webinar, you just need to do it a little bit differently. John Nemo, Founder of LinkedIn Ri]]></itunes:subtitle>
	<content:encoded><![CDATA[Contrary to popular belief, webinars are NOT just for people selling information products or online courses. You can sell consulting or professional services on a webinar, you just need to do it a little bit differently. John Nemo, Founder of LinkedIn Riches, built his entire business using webinars as his primary sales tool. In this [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode82JohnNemo-1.mp3" length="54488501" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Contrary to popular belief, webinars are NOT just for people selling information products or online courses. You can sell consulting or professional services on a webinar, you just need to do it a little bit differently. John Nemo, Founder of LinkedIn Riches, built his entire business using webinars as his primary sales tool. In this [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast81JohnNemo.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast81JohnNemo.png</url>
		<title>How to Sell Services on Webinars with John Nemo</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:50</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Contrary to popular belief, webinars are NOT just for people selling information products or online courses. You can sell consulting or professional services on a webinar, you just need to do it a little bit differently. John Nemo, Founder of LinkedIn Riches, built his entire business using webinars as his primary sales tool. In this [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/11/Forecast81JohnNemo.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Turn Leads into Conversations with Naeem Ali</title>
	<link>https://boutiquegrowth.com/podcast/naeem-ali-cbtc/</link>
	<pubDate>Thu, 02 Nov 2017 13:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7430</guid>
	<description><![CDATA[Naeem Ali is a CBTC (&#8220;Communication Based Train Control&#8221;) consultant. With over 15 years of experience deploying CBTC train solutions, Naeem is one of the leading CBTC experts in the world. In this interview, Naeem and I discuss the launch of his new consulting business. After releasing a white paper a few months ago, Naeem [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Naeem Ali is a CBTC (&#8220;Communication Based Train Control&#8221;) consultant. With over 15 years of experience deploying CBTC train solutions, Naeem is one of the leading CBTC experts in the world. In this interview, Naeem and I discuss the launch of]]></itunes:subtitle>
	<content:encoded><![CDATA[Naeem Ali is a CBTC (&#8220;Communication Based Train Control&#8221;) consultant. With over 15 years of experience deploying CBTC train solutions, Naeem is one of the leading CBTC experts in the world. In this interview, Naeem and I discuss the launch of his new consulting business. After releasing a white paper a few months ago, Naeem [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode81NaeemAli.mp3" length="54488501" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Naeem Ali is a CBTC (&#8220;Communication Based Train Control&#8221;) consultant. With over 15 years of experience deploying CBTC train solutions, Naeem is one of the leading CBTC experts in the world. In this interview, Naeem and I discuss the launch of his new consulting business. After releasing a white paper a few months ago, Naeem [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast82Naeem.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast82Naeem.png</url>
		<title>How to Turn Leads into Conversations with Naeem Ali</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:50</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Naeem Ali is a CBTC (&#8220;Communication Based Train Control&#8221;) consultant. With over 15 years of experience deploying CBTC train solutions, Naeem is one of the leading CBTC experts in the world. In this interview, Naeem and I discuss the launch of his new consulting business. After releasing a white paper a few months ago, Naeem [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast82Naeem.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Design Your Sales Process with Dianna Geairn and Shawn Karol Sandy</title>
	<link>https://boutiquegrowth.com/podcast/sales-process-dianna-geairn-shawn-sandy/</link>
	<pubDate>Mon, 30 Oct 2017 13:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7418</guid>
	<description><![CDATA[What does your sales process look like? Whenever I ask this question, I get a lot of blank stares, followed by an awkward moment of silence until they realize it&#8217;s not a rhetorical question. Sales, like any other function in your business, should have a process — a series of steps designed to achieve a [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What does your sales process look like? Whenever I ask this question, I get a lot of blank stares, followed by an awkward moment of silence until they realize it&#8217;s not a rhetorical question. Sales, like any other function in your business, should h]]></itunes:subtitle>
	<content:encoded><![CDATA[What does your sales process look like? Whenever I ask this question, I get a lot of blank stares, followed by an awkward moment of silence until they realize it&#8217;s not a rhetorical question. Sales, like any other function in your business, should have a process — a series of steps designed to achieve a [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode80.mp3" length="54488501" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What does your sales process look like? Whenever I ask this question, I get a lot of blank stares, followed by an awkward moment of silence until they realize it&#8217;s not a rhetorical question. Sales, like any other function in your business, should have a process — a series of steps designed to achieve a [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast080DiannaGearinandShawnKarolSandy.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast080DiannaGearinandShawnKarolSandy.png</url>
		<title>How to Design Your Sales Process with Dianna Geairn and Shawn Karol Sandy</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:50</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What does your sales process look like? Whenever I ask this question, I get a lot of blank stares, followed by an awkward moment of silence until they realize it&#8217;s not a rhetorical question. Sales, like any other function in your business, should have a process — a series of steps designed to achieve a [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast080DiannaGearinandShawnKarolSandy.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Develop a Turnkey Service Offering with Molly Nicholson</title>
	<link>https://boutiquegrowth.com/podcast/molly-nicholson-scale/</link>
	<pubDate>Thu, 26 Oct 2017 13:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7398</guid>
	<description><![CDATA[Hitting capacity in a service business is an inevitable and uncomfortable position to be in. It&#8217;s nice to be busy, but it&#8217;s unsettling to know that you&#8217;ve maxed out on your growth potential. Fortunately, there are several ways that service businesses can grow beyond their current capacity. And they don&#8217;t all involve hiring staff. In [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Hitting capacity in a service business is an inevitable and uncomfortable position to be in. It&#8217;s nice to be busy, but it&#8217;s unsettling to know that you&#8217;ve maxed out on your growth potential. Fortunately, there are several ways that serv]]></itunes:subtitle>
	<content:encoded><![CDATA[Hitting capacity in a service business is an inevitable and uncomfortable position to be in. It&#8217;s nice to be busy, but it&#8217;s unsettling to know that you&#8217;ve maxed out on your growth potential. Fortunately, there are several ways that service businesses can grow beyond their current capacity. And they don&#8217;t all involve hiring staff. In [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode79-1.mp3" length="54488501" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Hitting capacity in a service business is an inevitable and uncomfortable position to be in. It&#8217;s nice to be busy, but it&#8217;s unsettling to know that you&#8217;ve maxed out on your growth potential. Fortunately, there are several ways that service businesses can grow beyond their current capacity. And they don&#8217;t all involve hiring staff. In [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast079MollyNicholson4.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast079MollyNicholson4.png</url>
		<title>How to Develop a Turnkey Service Offering with Molly Nicholson</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:50</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Hitting capacity in a service business is an inevitable and uncomfortable position to be in. It&#8217;s nice to be busy, but it&#8217;s unsettling to know that you&#8217;ve maxed out on your growth potential. Fortunately, there are several ways that service businesses can grow beyond their current capacity. And they don&#8217;t all involve hiring staff. In [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast079MollyNicholson4.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Generate More Leads from Your Website with Tsavo Neal</title>
	<link>https://boutiquegrowth.com/podcast/tsavo-neal-consulting-websites/</link>
	<pubDate>Mon, 23 Oct 2017 04:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7391</guid>
	<description><![CDATA[Your website can either bring someone into your pipeline or it can turn them away. — Tsavo Neal Is your website generating leads? If it&#8217;s not, you&#8217;re leaving money on the table. For a consulting practice, the sole purpose of a website is to generate leads. Without leads, your website is NOT doing its job. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Your website can either bring someone into your pipeline or it can turn them away. — Tsavo Neal Is your website generating leads? If it&#8217;s not, you&#8217;re leaving money on the table. For a consulting practice, the sole purpose of a website is to g]]></itunes:subtitle>
	<content:encoded><![CDATA[Your website can either bring someone into your pipeline or it can turn them away. — Tsavo Neal Is your website generating leads? If it&#8217;s not, you&#8217;re leaving money on the table. For a consulting practice, the sole purpose of a website is to generate leads. Without leads, your website is NOT doing its job. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode78.mp3" length="39341034" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Your website can either bring someone into your pipeline or it can turn them away. — Tsavo Neal Is your website generating leads? If it&#8217;s not, you&#8217;re leaving money on the table. For a consulting practice, the sole purpose of a website is to generate leads. Without leads, your website is NOT doing its job. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast078TsavoNeal2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast078TsavoNeal2.png</url>
		<title>How to Generate More Leads from Your Website with Tsavo Neal</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>27:19</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Your website can either bring someone into your pipeline or it can turn them away. — Tsavo Neal Is your website generating leads? If it&#8217;s not, you&#8217;re leaving money on the table. For a consulting practice, the sole purpose of a website is to generate leads. Without leads, your website is NOT doing its job. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast078TsavoNeal2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Build a Business that Plays to Your Strengths with Jake Jorgovan</title>
	<link>https://boutiquegrowth.com/podcast/jake-jorgovan-strengths/</link>
	<pubDate>Thu, 19 Oct 2017 13:40:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7376</guid>
	<description><![CDATA[Jake Jorgovan started his entrepreneurial journey as part owner of a video production agency. A few years into that experience, despite the fact that business was booming, Jake decided to sell his stake in the agency because he was looking for something else. After a few more experiments and some international travel, Jake realized that business [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Jake Jorgovan started his entrepreneurial journey as part owner of a video production agency. A few years into that experience, despite the fact that business was booming, Jake decided to sell his stake in the agency because he was looking for something ]]></itunes:subtitle>
	<content:encoded><![CDATA[Jake Jorgovan started his entrepreneurial journey as part owner of a video production agency. A few years into that experience, despite the fact that business was booming, Jake decided to sell his stake in the agency because he was looking for something else. After a few more experiments and some international travel, Jake realized that business [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-Episode77.mp3" length="49661700" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Jake Jorgovan started his entrepreneurial journey as part owner of a video production agency. A few years into that experience, despite the fact that business was booming, Jake decided to sell his stake in the agency because he was looking for something else. After a few more experiments and some international travel, Jake realized that business [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast077JakeJorgovan-1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast077JakeJorgovan-1.png</url>
		<title>How to Build a Business that Plays to Your Strengths with Jake Jorgovan</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>34:27</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Jake Jorgovan started his entrepreneurial journey as part owner of a video production agency. A few years into that experience, despite the fact that business was booming, Jake decided to sell his stake in the agency because he was looking for something else. After a few more experiments and some international travel, Jake realized that business [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast077JakeJorgovan-1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Scale a Coaching and Training Firm with Mary Ann Samedi</title>
	<link>https://boutiquegrowth.com/podcast/maryann-samedi/</link>
	<pubDate>Mon, 16 Oct 2017 13:40:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7373</guid>
	<description><![CDATA[Mary Ann Samedi, Managing Director of Amazing Appeal, is a learning and development professional with over 15 years of experience facilitating workplace learning programs in corporate and non-profit communities. In this hot seat interview, Mary Ann and I discuss how to grow her signature coaching program, Set to Lead, which helps professionals prepare themselves for [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Mary Ann Samedi, Managing Director of Amazing Appeal, is a learning and development professional with over 15 years of experience facilitating workplace learning programs in corporate and non-profit communities. In this hot seat interview, Mary Ann and I]]></itunes:subtitle>
	<content:encoded><![CDATA[Mary Ann Samedi, Managing Director of Amazing Appeal, is a learning and development professional with over 15 years of experience facilitating workplace learning programs in corporate and non-profit communities. In this hot seat interview, Mary Ann and I discuss how to grow her signature coaching program, Set to Lead, which helps professionals prepare themselves for [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-076-How-to-discover-the-right-market-for-your-services-with-Mary-Ann-Samedi.mp3" length="64466232" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Mary Ann Samedi, Managing Director of Amazing Appeal, is a learning and development professional with over 15 years of experience facilitating workplace learning programs in corporate and non-profit communities. In this hot seat interview, Mary Ann and I discuss how to grow her signature coaching program, Set to Lead, which helps professionals prepare themselves for [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast076MaryAnnSamedi.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast076MaryAnnSamedi.png</url>
		<title>How to Scale a Coaching and Training Firm with Mary Ann Samedi</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>23:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Mary Ann Samedi, Managing Director of Amazing Appeal, is a learning and development professional with over 15 years of experience facilitating workplace learning programs in corporate and non-profit communities. In this hot seat interview, Mary Ann and I discuss how to grow her signature coaching program, Set to Lead, which helps professionals prepare themselves for [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast076MaryAnnSamedi.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Power of Positioning and Specialization with Philip Morgan</title>
	<link>https://boutiquegrowth.com/podcast/positioning-specialization-philip-morgan/</link>
	<pubDate>Mon, 09 Oct 2017 13:40:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7339</guid>
	<description><![CDATA[To truly achieve mastery, you have to focus on just one thing. — Philip Morgan Specialization is HARD. Even if you&#8217;re convinced of the benefits of specialization, taking the steps to claim a specialist position is another thing altogether. Like most things in life, it comes down to fear. There&#8217;s this irrational voice inside your [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[To truly achieve mastery, you have to focus on just one thing. — Philip Morgan Specialization is HARD. Even if you&#8217;re convinced of the benefits of specialization, taking the steps to claim a specialist position is another thing altogether. Like mos]]></itunes:subtitle>
	<content:encoded><![CDATA[To truly achieve mastery, you have to focus on just one thing. — Philip Morgan Specialization is HARD. Even if you&#8217;re convinced of the benefits of specialization, taking the steps to claim a specialist position is another thing altogether. Like most things in life, it comes down to fear. There&#8217;s this irrational voice inside your [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast-075-The-Power-of-Positioning-and-Specialization-with-Philip-Morgan.mp3" length="43760325" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[To truly achieve mastery, you have to focus on just one thing. — Philip Morgan Specialization is HARD. Even if you&#8217;re convinced of the benefits of specialization, taking the steps to claim a specialist position is another thing altogether. Like most things in life, it comes down to fear. There&#8217;s this irrational voice inside your [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast075PhilipMorgan.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast075PhilipMorgan.png</url>
		<title>The Power of Positioning and Specialization with Philip Morgan</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>23:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[To truly achieve mastery, you have to focus on just one thing. — Philip Morgan Specialization is HARD. Even if you&#8217;re convinced of the benefits of specialization, taking the steps to claim a specialist position is another thing altogether. Like most things in life, it comes down to fear. There&#8217;s this irrational voice inside your [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast075PhilipMorgan.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 4 Elements of an Unforgettable Personal Brand with Rochelle Moulton</title>
	<link>https://boutiquegrowth.com/podcast/personal-brand-rochelle-moulton/</link>
	<pubDate>Thu, 05 Oct 2017 21:40:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7324</guid>
	<description><![CDATA[I still remember the day I first discovered Rochelle Moulton. It started with a tweet from Jonathan Stark. From there I clicked through to Rochelle&#8217;s website. And within seconds, I was hooked. Rochelle is one of the few personal branding experts who walks the walk. The moment you land on her homepage, it feels like [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[I still remember the day I first discovered Rochelle Moulton. It started with a tweet from Jonathan Stark. From there I clicked through to Rochelle&#8217;s website. And within seconds, I was hooked. Rochelle is one of the few personal branding experts wh]]></itunes:subtitle>
	<content:encoded><![CDATA[I still remember the day I first discovered Rochelle Moulton. It started with a tweet from Jonathan Stark. From there I clicked through to Rochelle&#8217;s website. And within seconds, I was hooked. Rochelle is one of the few personal branding experts who walks the walk. The moment you land on her homepage, it feels like [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast074The4ElementsofanUnforgettablePersonalBrandwithRochelleMoulton.mp3" length="33931179" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I still remember the day I first discovered Rochelle Moulton. It started with a tweet from Jonathan Stark. From there I clicked through to Rochelle&#8217;s website. And within seconds, I was hooked. Rochelle is one of the few personal branding experts who walks the walk. The moment you land on her homepage, it feels like [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast074RochelleMoulton1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast074RochelleMoulton1.png</url>
		<title>The 4 Elements of an Unforgettable Personal Brand with Rochelle Moulton</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>23:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I still remember the day I first discovered Rochelle Moulton. It started with a tweet from Jonathan Stark. From there I clicked through to Rochelle&#8217;s website. And within seconds, I was hooked. Rochelle is one of the few personal branding experts who walks the walk. The moment you land on her homepage, it feels like [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/10/Forecast074RochelleMoulton1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Use Your Unique Experiences as a Differentiator with Joel Smith</title>
	<link>https://boutiquegrowth.com/podcast/joel-smith/</link>
	<pubDate>Mon, 02 Oct 2017 21:40:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7088</guid>
	<description><![CDATA[Joel Smith is the only theatre producer turned business development consultant that I&#8217;ve ever met. If that&#8217;s not enough to make for a good story, Joel has found a way to integrate his theatre experience with his business development practice, Ampersand Smith. The result? When you talk to Joel, you don&#8217;t get a lot of [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Joel Smith is the only theatre producer turned business development consultant that I&#8217;ve ever met. If that&#8217;s not enough to make for a good story, Joel has found a way to integrate his theatre experience with his business development practice,]]></itunes:subtitle>
	<content:encoded><![CDATA[Joel Smith is the only theatre producer turned business development consultant that I&#8217;ve ever met. If that&#8217;s not enough to make for a good story, Joel has found a way to integrate his theatre experience with his business development practice, Ampersand Smith. The result? When you talk to Joel, you don&#8217;t get a lot of [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoUseYourUniqueExperiences-as-a-Differentiator-with-Joel-Smith-Forecast-073.mp3" length="33931179" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Joel Smith is the only theatre producer turned business development consultant that I&#8217;ve ever met. If that&#8217;s not enough to make for a good story, Joel has found a way to integrate his theatre experience with his business development practice, Ampersand Smith. The result? When you talk to Joel, you don&#8217;t get a lot of [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoUseYourUniqueExperiencesasaDifferentiatorwithJoelSmith.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoUseYourUniqueExperiencesasaDifferentiatorwithJoelSmith.jpg</url>
		<title>How to Use Your Unique Experiences as a Differentiator with Joel Smith</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>23:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Joel Smith is the only theatre producer turned business development consultant that I&#8217;ve ever met. If that&#8217;s not enough to make for a good story, Joel has found a way to integrate his theatre experience with his business development practice, Ampersand Smith. The result? When you talk to Joel, you don&#8217;t get a lot of [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoUseYourUniqueExperiencesasaDifferentiatorwithJoelSmith.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>What&#8217;s Next On Forecast</title>
	<link>https://boutiquegrowth.com/podcast/next-on-forecast/</link>
	<pubDate>Thu, 28 Sep 2017 13:00:36 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7291</guid>
	<description><![CDATA[Great news&#8230; we&#8217;re back! You may have noticed that Forecast has been on break since the summer. If you&#8217;re one of the kind people who not only noticed, but also reached out to see if I was okay&#8230; thank you! But don&#8217;t worry, the break served us well. We are back in action with a [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Great news&#8230; we&#8217;re back! You may have noticed that Forecast has been on break since the summer. If you&#8217;re one of the kind people who not only noticed, but also reached out to see if I was okay&#8230; thank you! But don&#8217;t worry, the]]></itunes:subtitle>
	<content:encoded><![CDATA[Great news&#8230; we&#8217;re back! You may have noticed that Forecast has been on break since the summer. If you&#8217;re one of the kind people who not only noticed, but also reached out to see if I was okay&#8230; thank you! But don&#8217;t worry, the break served us well. We are back in action with a [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast072WhatsComingUponForecast.mp3" length="29609106" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Great news&#8230; we&#8217;re back! You may have noticed that Forecast has been on break since the summer. If you&#8217;re one of the kind people who not only noticed, but also reached out to see if I was okay&#8230; thank you! But don&#8217;t worry, the break served us well. We are back in action with a [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/WhatsComingUponForecast1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/07/WhatsComingUponForecast1.png</url>
		<title>What&#8217;s Next On Forecast</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:25</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Great news&#8230; we&#8217;re back! You may have noticed that Forecast has been on break since the summer. If you&#8217;re one of the kind people who not only noticed, but also reached out to see if I was okay&#8230; thank you! But don&#8217;t worry, the break served us well. We are back in action with a [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/WhatsComingUponForecast1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>REPLAY: How to Dramatically Improve Your Chances of Marketing Success</title>
	<link>https://boutiquegrowth.com/podcast/dramatically-improve-chances-success/</link>
	<pubDate>Mon, 10 Jul 2017 13:00:36 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6584</guid>
	<description><![CDATA[In this lesson, we'll talk about how to translate your goal into a plan that you can execute. Make no mistake, there's nothing sexy about this process. But if you don't take this extra step, your goal will always remain a goal.
]]></description>
	<itunes:subtitle><![CDATA[In this lesson, well talk about how to translate your goal into a plan that you can execute. Make no mistake, theres nothing sexy about this process. But if you dont take this extra step, your goal will always remain a goal.]]></itunes:subtitle>
	<content:encoded><![CDATA[In this lesson, we'll talk about how to translate your goal into a plan that you can execute. Make no mistake, there's nothing sexy about this process. But if you don't take this extra step, your goal will always remain a goal.
]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast50-Q2Review-HowtoRadicallyImproveYourChancestoSucceed.mp3" length="29609106" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[In this lesson, we'll talk about how to translate your goal into a plan that you can execute. Make no mistake, there's nothing sexy about this process. But if you don't take this extra step, your goal will always remain a goal.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0533.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0533.jpg</url>
		<title>REPLAY: How to Dramatically Improve Your Chances of Marketing Success</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:25</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[In this lesson, we'll talk about how to translate your goal into a plan that you can execute. Make no mistake, there's nothing sexy about this process. But if you don't take this extra step, your goal will always remain a goal.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0533.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>REPLAY: How to Pick One Big Marketing Goal for this Quarter</title>
	<link>https://boutiquegrowth.com/podcast/pick-one-big-goal/</link>
	<pubDate>Thu, 06 Jul 2017 13:00:19 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6581</guid>
	<description><![CDATA[What's your focus in Q3?

When it comes to marketing, less is more. There's no sense committing to a whole set of tactics that you probably won't be able to follow through on. ]]></description>
	<itunes:subtitle><![CDATA[Whats your focus in Q3?

When it comes to marketing, less is more. Theres no sense committing to a whole set of tactics that you probably wont be able to follow through on.]]></itunes:subtitle>
	<content:encoded><![CDATA[What's your focus in Q3?

When it comes to marketing, less is more. There's no sense committing to a whole set of tactics that you probably won't be able to follow through on. ]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast49-Q2Review-HowtoPickOneBigGoalforThisQuarter.mp3" length="27037821" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What's your focus in Q3?

When it comes to marketing, less is more. There's no sense committing to a whole set of tactics that you probably won't be able to follow through on.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0532.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0532.jpg</url>
		<title>REPLAY: How to Pick One Big Marketing Goal for this Quarter</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>14:05</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What's your focus in Q3?

When it comes to marketing, less is more. There's no sense committing to a whole set of tactics that you probably won't be able to follow through on.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0532.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>REPLAY: Why Your Marketing Needs a Quarterly Check Up</title>
	<link>https://boutiquegrowth.com/podcast/why-marketing-needs-quarterly-check-up/</link>
	<pubDate>Mon, 03 Jul 2017 13:00:14 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6546</guid>
	<description><![CDATA[Q2  is officially over. More than 50% of the year is behind you. The question is, <em>are you 50% of the way towards achieving your goals?</em>

That's the essence of the quarterly review process. You need to assess what worked in the previous quarter, what didn't work and what you need to do differently going forward.]]></description>
	<itunes:subtitle><![CDATA[Q2  is officially over. More than 50% of the year is behind you. The question is, are you 50% of the way towards achieving your goals?

Thats the essence of the quarterly review process. You need to assess what worked in the previous quarter, what didn]]></itunes:subtitle>
	<content:encoded><![CDATA[Q2  is officially over. More than 50% of the year is behind you. The question is, <em>are you 50% of the way towards achieving your goals?</em>

That's the essence of the quarterly review process. You need to assess what worked in the previous quarter, what didn't work and what you need to do differently going forward.]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast48-Q2Review-WhyYourMarketingNeedsaQuarerlyCheckUp.mp3" length="665632" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Q2  is officially over. More than 50% of the year is behind you. The question is, are you 50% of the way towards achieving your goals?

That's the essence of the quarterly review process. You need to assess what worked in the previous quarter, what didn't work and what you need to do differently going forward.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0534.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0534.jpg</url>
		<title>REPLAY: Why Your Marketing Needs a Quarterly Check Up</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:23</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Q2  is officially over. More than 50% of the year is behind you. The question is, are you 50% of the way towards achieving your goals?

That's the essence of the quarterly review process. You need to assess what worked in the previous quarter, what didn't work and what you need to do differently going forward.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/07/Forecast0534.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How Productized Consulting Can Level Up Your Business with Jane Portman</title>
	<link>https://boutiquegrowth.com/podcast/jane-portman-productized-consulting/</link>
	<pubDate>Thu, 22 Jun 2017 13:00:29 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7071</guid>
	<description><![CDATA[Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a household name in the user experience industry. She has written several books [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a hous]]></itunes:subtitle>
	<content:encoded><![CDATA[Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a household name in the user experience industry. She has written several books [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/Forecast-How-Productized-Consulting-Can-Level-Up-Your-Business-with-Jane-Portman-Forecast-071.mp3" length="48345755" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a household name in the user experience industry. She has written several books [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowProductizedConsultingCanLevelUpYourBusinesswithJanePortman2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/HowProductizedConsultingCanLevelUpYourBusinesswithJanePortman2.png</url>
		<title>How Productized Consulting Can Level Up Your Business with Jane Portman</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>33:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a household name in the user experience industry. She has written several books [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowProductizedConsultingCanLevelUpYourBusinesswithJanePortman2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>5 Signs You Should Fire That Client</title>
	<link>https://boutiquegrowth.com/podcast/fire/</link>
	<pubDate>Mon, 19 Jun 2017 20:06:14 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7060</guid>
	<description><![CDATA[No client relationship lasts forever. Usually it&#8217;s the client who decides it&#8217;s time to move on. Maybe they needed your services for a certain period of time. Or maybe their business has changed and they&#8217;re looking for a new way of doing things. But sometimes you should be the one to end the relationship. I [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[No client relationship lasts forever. Usually it&#8217;s the client who decides it&#8217;s time to move on. Maybe they needed your services for a certain period of time. Or maybe their business has changed and they&#8217;re looking for a new way of doing]]></itunes:subtitle>
	<content:encoded><![CDATA[No client relationship lasts forever. Usually it&#8217;s the client who decides it&#8217;s time to move on. Maybe they needed your services for a certain period of time. Or maybe their business has changed and they&#8217;re looking for a new way of doing things. But sometimes you should be the one to end the relationship. I [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/Signs-Its-Time-to-Fire-That-Client-Forecast-070.mp3" length="28923192" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[No client relationship lasts forever. Usually it&#8217;s the client who decides it&#8217;s time to move on. Maybe they needed your services for a certain period of time. Or maybe their business has changed and they&#8217;re looking for a new way of doing things. But sometimes you should be the one to end the relationship. I [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/SignsItsTimetoFireThatClient.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/SignsItsTimetoFireThatClient.png</url>
		<title>5 Signs You Should Fire That Client</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>20:05</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[No client relationship lasts forever. Usually it&#8217;s the client who decides it&#8217;s time to move on. Maybe they needed your services for a certain period of time. Or maybe their business has changed and they&#8217;re looking for a new way of doing things. But sometimes you should be the one to end the relationship. I [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/SignsItsTimetoFireThatClient.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Generate Qualified Leads on LinkedIn with Jimena Cortes</title>
	<link>https://boutiquegrowth.com/podcast/jimena-cortes-linkedin/</link>
	<pubDate>Thu, 15 Jun 2017 13:00:18 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7039</guid>
	<description><![CDATA[(click to tweet) Do you know how to use LinkedIn to generate leads? If you’re like most people, the answer is probably no. Short of harassing people with copy and pasted messages, you likely don’t have a strategy to make the most of this incredibly powerful business development tool. Today’s guest is here to help. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[(click to tweet) Do you know how to use LinkedIn to generate leads? If you’re like most people, the answer is probably no. Short of harassing people with copy and pasted messages, you likely don’t have a strategy to make the most of this incredibly power]]></itunes:subtitle>
	<content:encoded><![CDATA[(click to tweet) Do you know how to use LinkedIn to generate leads? If you’re like most people, the answer is probably no. Short of harassing people with copy and pasted messages, you likely don’t have a strategy to make the most of this incredibly powerful business development tool. Today’s guest is here to help. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/How-to-Generate-Qualified-Leads-on-LinkedIn-with-Jimena-Cortes-Forecast-069.mp3" length="38072110" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[(click to tweet) Do you know how to use LinkedIn to generate leads? If you’re like most people, the answer is probably no. Short of harassing people with copy and pasted messages, you likely don’t have a strategy to make the most of this incredibly powerful business development tool. Today’s guest is here to help. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoGenerateQualifiedLeadsonLinkedInwithJimenaCortes2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoGenerateQualifiedLeadsonLinkedInwithJimenaCortes2.png</url>
		<title>How to Generate Qualified Leads on LinkedIn with Jimena Cortes</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>26:26</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[(click to tweet) Do you know how to use LinkedIn to generate leads? If you’re like most people, the answer is probably no. Short of harassing people with copy and pasted messages, you likely don’t have a strategy to make the most of this incredibly powerful business development tool. Today’s guest is here to help. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/HowtoGenerateQualifiedLeadsonLinkedInwithJimenaCortes2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Biggest Marketing Challenges Facing  Small Businesses</title>
	<link>https://boutiquegrowth.com/podcast/biggest-marketing-challenges-small-businesses/</link>
	<pubDate>Mon, 12 Jun 2017 16:02:21 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7024</guid>
	<description><![CDATA[You know all those challenges you have with marketing? the lack of time to commit to marketing consistently the lack of budget to dedicate to marketing activities the struggle to figure out which marketing tactics will work It turns out you’re not alone. A recent survey on the biggest marketing challenges facing small businesses by [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[You know all those challenges you have with marketing? the lack of time to commit to marketing consistently the lack of budget to dedicate to marketing activities the struggle to figure out which marketing tactics will work It turns out you’re not alone.]]></itunes:subtitle>
	<content:encoded><![CDATA[You know all those challenges you have with marketing? the lack of time to commit to marketing consistently the lack of budget to dedicate to marketing activities the struggle to figure out which marketing tactics will work It turns out you’re not alone. A recent survey on the biggest marketing challenges facing small businesses by [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/The-Biggest-Marketing-Challenges-Facing-Small-Businesses-Forecast-068.mp3" length="24628035" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[You know all those challenges you have with marketing? the lack of time to commit to marketing consistently the lack of budget to dedicate to marketing activities the struggle to figure out which marketing tactics will work It turns out you’re not alone. A recent survey on the biggest marketing challenges facing small businesses by [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/TheBiggestMarketingChallengesFacingSmallBusinesses1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/TheBiggestMarketingChallengesFacingSmallBusinesses1.png</url>
		<title>The Biggest Marketing Challenges Facing  Small Businesses</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:06</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[You know all those challenges you have with marketing? the lack of time to commit to marketing consistently the lack of budget to dedicate to marketing activities the struggle to figure out which marketing tactics will work It turns out you’re not alone. A recent survey on the biggest marketing challenges facing small businesses by [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/TheBiggestMarketingChallengesFacingSmallBusinesses1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why Hourly Billing Is Nuts with Jonathan Stark</title>
	<link>https://boutiquegrowth.com/podcast/jonathan-stark/</link>
	<pubDate>Thu, 08 Jun 2017 13:00:05 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7012</guid>
	<description><![CDATA[Do you bill clients by the hour? Whether you backed into that model by default, or it was the client&#8217;s expectation, or that&#8217;s just the way things are done in your industry — Jonathan Stark thinks you&#8217;re nuts (well maybe not you, but definitely the concept of hourly billing). In this interview with Jonathan Stark, [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Do you bill clients by the hour? Whether you backed into that model by default, or it was the client&#8217;s expectation, or that&#8217;s just the way things are done in your industry — Jonathan Stark thinks you&#8217;re nuts (well maybe not you, but def]]></itunes:subtitle>
	<content:encoded><![CDATA[Do you bill clients by the hour? Whether you backed into that model by default, or it was the client&#8217;s expectation, or that&#8217;s just the way things are done in your industry — Jonathan Stark thinks you&#8217;re nuts (well maybe not you, but definitely the concept of hourly billing). In this interview with Jonathan Stark, [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/Why-Hourly-Billing-Is-Nuts-with-Jonathon-Stark-Forecast-067.mp3" length="40553533" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Do you bill clients by the hour? Whether you backed into that model by default, or it was the client&#8217;s expectation, or that&#8217;s just the way things are done in your industry — Jonathan Stark thinks you&#8217;re nuts (well maybe not you, but definitely the concept of hourly billing). In this interview with Jonathan Stark, [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/WhyHourlyBillingisNutsWithJonathanStark.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/WhyHourlyBillingisNutsWithJonathanStark.png</url>
		<title>Why Hourly Billing Is Nuts with Jonathan Stark</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>28:10</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Do you bill clients by the hour? Whether you backed into that model by default, or it was the client&#8217;s expectation, or that&#8217;s just the way things are done in your industry — Jonathan Stark thinks you&#8217;re nuts (well maybe not you, but definitely the concept of hourly billing). In this interview with Jonathan Stark, [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/WhyHourlyBillingisNutsWithJonathanStark.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Free Consultations: Lead Gen Tool or Waste of Time?</title>
	<link>https://boutiquegrowth.com/podcast/free-consultations-lead-gen-waste-of-time/</link>
	<pubDate>Wed, 07 Jun 2017 14:50:44 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=7007</guid>
	<description><![CDATA[Do you offer a free consultation on your website? Whether you call it a free consultation, strategy session, or some other fancy name — the idea is the same. You give away advice for free in the hopes that the prospect will want to hire you as a result. It&#8217;s a compelling idea. But according [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Do you offer a free consultation on your website? Whether you call it a free consultation, strategy session, or some other fancy name — the idea is the same. You give away advice for free in the hopes that the prospect will want to hire you as a result. ]]></itunes:subtitle>
	<content:encoded><![CDATA[Do you offer a free consultation on your website? Whether you call it a free consultation, strategy session, or some other fancy name — the idea is the same. You give away advice for free in the hopes that the prospect will want to hire you as a result. It&#8217;s a compelling idea. But according [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/Free-Consultations-Lead-Gen-Tool-or-Wast-of-Time-Forecast-066.mp3" length="28855483" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Do you offer a free consultation on your website? Whether you call it a free consultation, strategy session, or some other fancy name — the idea is the same. You give away advice for free in the hopes that the prospect will want to hire you as a result. It&#8217;s a compelling idea. But according [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/FreeConsultations-LeadGenToolorWasteofTime-.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/FreeConsultations-LeadGenToolorWasteofTime-.png</url>
		<title>Free Consultations: Lead Gen Tool or Waste of Time?</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>20:02</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Do you offer a free consultation on your website? Whether you call it a free consultation, strategy session, or some other fancy name — the idea is the same. You give away advice for free in the hopes that the prospect will want to hire you as a result. It&#8217;s a compelling idea. But according [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/FreeConsultations-LeadGenToolorWasteofTime-.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Scale a Solo Consultancy with Nick Disabato</title>
	<link>https://boutiquegrowth.com/podcast/scale-solo-consultancy-nick-disabato/</link>
	<pubDate>Thu, 01 Jun 2017 13:00:12 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6970</guid>
	<description><![CDATA[Every solo professional eventually has to make a decision. Do you scale up by hiring staff? Or do you stay solo and find other ways to grow? The default path used to be hiring staff. But there&#8217;s another option that&#8217;s becoming more common. Many consultants are opting to stay solo (or at least very small) [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Every solo professional eventually has to make a decision. Do you scale up by hiring staff? Or do you stay solo and find other ways to grow? The default path used to be hiring staff. But there&#8217;s another option that&#8217;s becoming more common. Man]]></itunes:subtitle>
	<content:encoded><![CDATA[Every solo professional eventually has to make a decision. Do you scale up by hiring staff? Or do you stay solo and find other ways to grow? The default path used to be hiring staff. But there&#8217;s another option that&#8217;s becoming more common. Many consultants are opting to stay solo (or at least very small) [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/06/How-to-Scale-a-Solo-Consultancy-with-Nick-Disabato-Forecast-0651.mp3" length="48673644" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Every solo professional eventually has to make a decision. Do you scale up by hiring staff? Or do you stay solo and find other ways to grow? The default path used to be hiring staff. But there&#8217;s another option that&#8217;s becoming more common. Many consultants are opting to stay solo (or at least very small) [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/NickDInterview.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/06/NickDInterview.png</url>
		<title>How to Scale a Solo Consultancy with Nick Disabato</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>33:48</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Every solo professional eventually has to make a decision. Do you scale up by hiring staff? Or do you stay solo and find other ways to grow? The default path used to be hiring staff. But there&#8217;s another option that&#8217;s becoming more common. Many consultants are opting to stay solo (or at least very small) [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/06/NickDInterview.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Play CEO in Just One Hour a Week</title>
	<link>https://boutiquegrowth.com/podcast/play-ceo/</link>
	<pubDate>Mon, 29 May 2017 14:23:55 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6953</guid>
	<description><![CDATA[Too busy working IN your business to work ON your business? That&#8217;s a common complaint I hear from professional services leaders. If you run your own firm, you wear many different hats and have many competing demands against your time. It can be a challenge to find time to step back and steer the ship. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Too busy working IN your business to work ON your business? That&#8217;s a common complaint I hear from professional services leaders. If you run your own firm, you wear many different hats and have many competing demands against your time. It can be a c]]></itunes:subtitle>
	<content:encoded><![CDATA[Too busy working IN your business to work ON your business? That&#8217;s a common complaint I hear from professional services leaders. If you run your own firm, you wear many different hats and have many competing demands against your time. It can be a challenge to find time to step back and steer the ship. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Play-CEO-in-Just-One-Hour-A-Week-Forecast-064.mp3" length="43747159" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Too busy working IN your business to work ON your business? That&#8217;s a common complaint I hear from professional services leaders. If you run your own firm, you wear many different hats and have many competing demands against your time. It can be a challenge to find time to step back and steer the ship. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoPlayCEOinJustOneHourAWeek.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoPlayCEOinJustOneHourAWeek.png</url>
		<title>How to Play CEO in Just One Hour a Week</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>30:23</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Too busy working IN your business to work ON your business? That&#8217;s a common complaint I hear from professional services leaders. If you run your own firm, you wear many different hats and have many competing demands against your time. It can be a challenge to find time to step back and steer the ship. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoPlayCEOinJustOneHourAWeek.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Make the Leap and Start Your Own Firm with Ali Hanif</title>
	<link>https://boutiquegrowth.com/podcast/start-your-own-firm-ali-hanif/</link>
	<pubDate>Thu, 25 May 2017 14:23:55 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6944</guid>
	<description><![CDATA[I love hearing stories of folks leaving their cushy corporate jobs to start their own business. You can&#8217;t help but respect the courage it takes to leave a stable high paying job for the uncertainty and risk of entrepreneurship. That&#8217;s why I really enjoyed this interview with Ali Hanif. Ali was an up and coming [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[I love hearing stories of folks leaving their cushy corporate jobs to start their own business. You can&#8217;t help but respect the courage it takes to leave a stable high paying job for the uncertainty and risk of entrepreneurship. That&#8217;s why I r]]></itunes:subtitle>
	<content:encoded><![CDATA[I love hearing stories of folks leaving their cushy corporate jobs to start their own business. You can&#8217;t help but respect the courage it takes to leave a stable high paying job for the uncertainty and risk of entrepreneurship. That&#8217;s why I really enjoyed this interview with Ali Hanif. Ali was an up and coming [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Make-The-Leap-From-Freelancer-to-Firm-Forecast-063.mp3" length="43747159" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I love hearing stories of folks leaving their cushy corporate jobs to start their own business. You can&#8217;t help but respect the courage it takes to leave a stable high paying job for the uncertainty and risk of entrepreneurship. That&#8217;s why I really enjoyed this interview with Ali Hanif. Ali was an up and coming [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/AliHanifInterview.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/AliHanifInterview.png</url>
		<title>How to Make the Leap and Start Your Own Firm with Ali Hanif</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>30:23</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I love hearing stories of folks leaving their cushy corporate jobs to start their own business. You can&#8217;t help but respect the courage it takes to leave a stable high paying job for the uncertainty and risk of entrepreneurship. That&#8217;s why I really enjoyed this interview with Ali Hanif. Ali was an up and coming [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/AliHanifInterview.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Ask These 10 Questions for Powerful Client Testimonials</title>
	<link>https://boutiquegrowth.com/podcast/client-testimonials/</link>
	<pubDate>Tue, 23 May 2017 01:13:04 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6922</guid>
	<description><![CDATA[Let&#8217;s be real for a minute. It&#8217;s not easy to get testimonials from your clients. Even if you know they&#8217;re happy with the work, you&#8217;re asking them to take time out of their busy day to do you a favour. That can be an uncomfortable request when the entire relationship is based on you helping them. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Let&#8217;s be real for a minute. It&#8217;s not easy to get testimonials from your clients. Even if you know they&#8217;re happy with the work, you&#8217;re asking them to take time out of their busy day to do you a favour. That can be an uncomfortable ]]></itunes:subtitle>
	<content:encoded><![CDATA[Let&#8217;s be real for a minute. It&#8217;s not easy to get testimonials from your clients. Even if you know they&#8217;re happy with the work, you&#8217;re asking them to take time out of their busy day to do you a favour. That can be an uncomfortable request when the entire relationship is based on you helping them. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/Ask-These-10-Questions-for-Powerful-Client-Testimonials-Forecast-062.mp3" length="35231450" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Let&#8217;s be real for a minute. It&#8217;s not easy to get testimonials from your clients. Even if you know they&#8217;re happy with the work, you&#8217;re asking them to take time out of their busy day to do you a favour. That can be an uncomfortable request when the entire relationship is based on you helping them. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/testimonials.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/testimonials.png</url>
		<title>Ask These 10 Questions for Powerful Client Testimonials</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>18:21</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Let&#8217;s be real for a minute. It&#8217;s not easy to get testimonials from your clients. Even if you know they&#8217;re happy with the work, you&#8217;re asking them to take time out of their busy day to do you a favour. That can be an uncomfortable request when the entire relationship is based on you helping them. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/testimonials.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Generate More Referral Business with Kai Davis</title>
	<link>https://boutiquegrowth.com/podcast/generate-more-referral-business-kai-davis/</link>
	<pubDate>Thu, 18 May 2017 18:12:21 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6896</guid>
	<description><![CDATA[There&#8217;s something magical that happens when a referral is made. For your client (the referrer), it makes them look good. If they refer someone to you and that person has a good experience, they&#8217;ll be the ones to thank for it. For your prospect (the referee), it&#8217;s a shortcut. The buying process is easier and shorter when [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[There&#8217;s something magical that happens when a referral is made. For your client (the referrer), it makes them look good. If they refer someone to you and that person has a good experience, they&#8217;ll be the ones to thank for it. For your prospec]]></itunes:subtitle>
	<content:encoded><![CDATA[There&#8217;s something magical that happens when a referral is made. For your client (the referrer), it makes them look good. If they refer someone to you and that person has a good experience, they&#8217;ll be the ones to thank for it. For your prospect (the referee), it&#8217;s a shortcut. The buying process is easier and shorter when [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Generate-More-Referral-Business-with-Kai-Davis-Forecast-061.mp3" length="59660328" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[There&#8217;s something magical that happens when a referral is made. For your client (the referrer), it makes them look good. If they refer someone to you and that person has a good experience, they&#8217;ll be the ones to thank for it. For your prospect (the referee), it&#8217;s a shortcut. The buying process is easier and shorter when [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/KaiDavisInterview.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/KaiDavisInterview.jpg</url>
		<title>How to Generate More Referral Business with Kai Davis</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>31:04</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[There&#8217;s something magical that happens when a referral is made. For your client (the referrer), it makes them look good. If they refer someone to you and that person has a good experience, they&#8217;ll be the ones to thank for it. For your prospect (the referee), it&#8217;s a shortcut. The buying process is easier and shorter when [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/KaiDavisInterview.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Make the Most of Networking Events</title>
	<link>https://boutiquegrowth.com/podcast/make-networking-events/</link>
	<pubDate>Tue, 16 May 2017 21:46:20 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6889</guid>
	<description><![CDATA[I recently attended a luncheon hosted by the Legal Marketing Association&#8217;s Toronto chapter. This is an event that&#8217;s held every month for marketing professionals from law firms across the city. To be honest, ever since I started Boutique Growth, I&#8217;ve rarely attended events like these. Not because I don&#8217;t think it&#8217;s worth it. But simply [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[I recently attended a luncheon hosted by the Legal Marketing Association&#8217;s Toronto chapter. This is an event that&#8217;s held every month for marketing professionals from law firms across the city. To be honest, ever since I started Boutique Growt]]></itunes:subtitle>
	<content:encoded><![CDATA[I recently attended a luncheon hosted by the Legal Marketing Association&#8217;s Toronto chapter. This is an event that&#8217;s held every month for marketing professionals from law firms across the city. To be honest, ever since I started Boutique Growth, I&#8217;ve rarely attended events like these. Not because I don&#8217;t think it&#8217;s worth it. But simply [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Make-the-Most-of-Networking-Events-Forecast-060new.mp3" length="22697690" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I recently attended a luncheon hosted by the Legal Marketing Association&#8217;s Toronto chapter. This is an event that&#8217;s held every month for marketing professionals from law firms across the city. To be honest, ever since I started Boutique Growth, I&#8217;ve rarely attended events like these. Not because I don&#8217;t think it&#8217;s worth it. But simply [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoMaketheMostofNetworkingEvents-V21.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoMaketheMostofNetworkingEvents-V21.png</url>
		<title>How to Make the Most of Networking Events</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:49</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I recently attended a luncheon hosted by the Legal Marketing Association&#8217;s Toronto chapter. This is an event that&#8217;s held every month for marketing professionals from law firms across the city. To be honest, ever since I started Boutique Growth, I&#8217;ve rarely attended events like these. Not because I don&#8217;t think it&#8217;s worth it. But simply [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/HowtoMaketheMostofNetworkingEvents-V21.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Get Over Yourself and Start Recording Video with Paige Wilhide</title>
	<link>https://boutiquegrowth.com/podcast/get-start-recording-video-paige-wilhide/</link>
	<pubDate>Thu, 11 May 2017 17:58:23 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6851</guid>
	<description><![CDATA[Convinced that video is the future? Ready to hit record and share your message with the world? That&#8217;s great. But even if you have the time and inclination to record video, it&#8217;s not going to be easy. The truth is talking into a camera is really uncomfortable. Even the most experienced video rock stars, like [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Convinced that video is the future? Ready to hit record and share your message with the world? That&#8217;s great. But even if you have the time and inclination to record video, it&#8217;s not going to be easy. The truth is talking into a camera is reall]]></itunes:subtitle>
	<content:encoded><![CDATA[Convinced that video is the future? Ready to hit record and share your message with the world? That&#8217;s great. But even if you have the time and inclination to record video, it&#8217;s not going to be easy. The truth is talking into a camera is really uncomfortable. Even the most experienced video rock stars, like [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Get-Over-Yourself-and-Start-Recording-Video-Forecast-059.mp3" length="53423501" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Convinced that video is the future? Ready to hit record and share your message with the world? That&#8217;s great. But even if you have the time and inclination to record video, it&#8217;s not going to be easy. The truth is talking into a camera is really uncomfortable. Even the most experienced video rock stars, like [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/PaigeWeitzelInterview.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/PaigeWeitzelInterview.png</url>
		<title>How to Get Over Yourself and Start Recording Video with Paige Wilhide</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>27:49</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Convinced that video is the future? Ready to hit record and share your message with the world? That&#8217;s great. But even if you have the time and inclination to record video, it&#8217;s not going to be easy. The truth is talking into a camera is really uncomfortable. Even the most experienced video rock stars, like [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/PaigeWeitzelInterview.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why Video is the Future of Digital Marketing</title>
	<link>https://boutiquegrowth.com/podcast/video-future-digital-marketing/</link>
	<pubDate>Tue, 09 May 2017 00:00:48 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6807</guid>
	<description><![CDATA[Isn&#8217;t it about time you got on video? Unless you&#8217;ve been living under a rock, you&#8217;ve probably noticed the abundance of video content making its way around the internet these days. And it&#8217;s not just on YouTube&#8230; Facebook, Twitter, Instagram and SnapChat are all betting big on video content. But isn&#8217;t video is only for [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Isn&#8217;t it about time you got on video? Unless you&#8217;ve been living under a rock, you&#8217;ve probably noticed the abundance of video content making its way around the internet these days. And it&#8217;s not just on YouTube&#8230; Facebook, Twit]]></itunes:subtitle>
	<content:encoded><![CDATA[Isn&#8217;t it about time you got on video? Unless you&#8217;ve been living under a rock, you&#8217;ve probably noticed the abundance of video content making its way around the internet these days. And it&#8217;s not just on YouTube&#8230; Facebook, Twitter, Instagram and SnapChat are all betting big on video content. But isn&#8217;t video is only for [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast-058-Why-Video-is-the-Future-of-Digital-Marketing.mp3" length="33727584" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Isn&#8217;t it about time you got on video? Unless you&#8217;ve been living under a rock, you&#8217;ve probably noticed the abundance of video content making its way around the internet these days. And it&#8217;s not just on YouTube&#8230; Facebook, Twitter, Instagram and SnapChat are all betting big on video content. But isn&#8217;t video is only for [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast57.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast57.png</url>
		<title>Why Video is the Future of Digital Marketing</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Isn&#8217;t it about time you got on video? Unless you&#8217;ve been living under a rock, you&#8217;ve probably noticed the abundance of video content making its way around the internet these days. And it&#8217;s not just on YouTube&#8230; Facebook, Twitter, Instagram and SnapChat are all betting big on video content. But isn&#8217;t video is only for [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast57.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Become a Household Name in Your Industry with Kristin Weitzel</title>
	<link>https://boutiquegrowth.com/podcast/become-household-brand-kristen-weitzel/</link>
	<pubDate>Fri, 05 May 2017 00:36:19 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6785</guid>
	<description><![CDATA[Kristin Weitzel is a powerhouse. After a long and successful career in the advertising industry — working with big brands and large budgets (every marketer&#8217;s dream) — Kristin decided to make the leap and start her own coaching and consulting business, Prowess. But instead of working in the beverage industry, where she already had a [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Kristin Weitzel is a powerhouse. After a long and successful career in the advertising industry — working with big brands and large budgets (every marketer&#8217;s dream) — Kristin decided to make the leap and start her own coaching and consulting busine]]></itunes:subtitle>
	<content:encoded><![CDATA[Kristin Weitzel is a powerhouse. After a long and successful career in the advertising industry — working with big brands and large budgets (every marketer&#8217;s dream) — Kristin decided to make the leap and start her own coaching and consulting business, Prowess. But instead of working in the beverage industry, where she already had a [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/How-to-Become-A-Household-Name-In-Your-Industry-Kristen-Weitzel-Forecast-057.mp3" length="45297209" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Kristin Weitzel is a powerhouse. After a long and successful career in the advertising industry — working with big brands and large budgets (every marketer&#8217;s dream) — Kristin decided to make the leap and start her own coaching and consulting business, Prowess. But instead of working in the beverage industry, where she already had a [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/KristenWeitzelInterview.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/KristenWeitzelInterview.png</url>
		<title>How to Become a Household Name in Your Industry with Kristin Weitzel</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>31:27</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Kristin Weitzel is a powerhouse. After a long and successful career in the advertising industry — working with big brands and large budgets (every marketer&#8217;s dream) — Kristin decided to make the leap and start her own coaching and consulting business, Prowess. But instead of working in the beverage industry, where she already had a [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/KristenWeitzelInterview.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>5 Calls to Action You Can Make on Your Website</title>
	<link>https://boutiquegrowth.com/podcast/5-calls-action-can-make-website/</link>
	<pubDate>Mon, 01 May 2017 21:33:31 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6759</guid>
	<description><![CDATA[There's a lot that goes into building a lead generating website (we've covered a lot of it over here). But your call to action is the single most important variable when it comes to generating leads. Because even if you do everything right but you get the call to action wrong, you'll have a lot of people who think you're nice — but very few leads.]]></description>
	<itunes:subtitle><![CDATA[Theres a lot that goes into building a lead generating website (weve covered a lot of it over here). But your call to action is the single most important variable when it comes to generating leads. Because even if you do everything right but you get the ]]></itunes:subtitle>
	<content:encoded><![CDATA[There's a lot that goes into building a lead generating website (we've covered a lot of it over here). But your call to action is the single most important variable when it comes to generating leads. Because even if you do everything right but you get the call to action wrong, you'll have a lot of people who think you're nice — but very few leads.]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/05/5-Calls-to-Action-You-Can-Make-on-Your-Website-Forecast-056.mp3" length="23667315" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[There's a lot that goes into building a lead generating website (we've covered a lot of it over here). But your call to action is the single most important variable when it comes to generating leads. Because even if you do everything right but you get the call to action wrong, you'll have a lot of people who think you're nice — but very few leads.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast56.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast56.png</url>
		<title>5 Calls to Action You Can Make on Your Website</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>12:19</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[There's a lot that goes into building a lead generating website (we've covered a lot of it over here). But your call to action is the single most important variable when it comes to generating leads. Because even if you do everything right but you get the call to action wrong, you'll have a lot of people who think you're nice — but very few leads.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/Forecast56.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Difference Between Buying and Selling with Mike Moriarity</title>
	<link>https://boutiquegrowth.com/podcast/difference-buying-selling-mike-moriarity/</link>
	<pubDate>Thu, 27 Apr 2017 13:08:38 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6692</guid>
	<description><![CDATA[How much time do you spend thinking about the buying process from your client&#8217;s perspective? If you&#8217;re honest, not much at all. Most professionals barely spend time thinking about the selling process. They adopt a &#8220;show up and throw up&#8221; strategy to their new business meetings. And then they wonder why they keep losing deals. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[How much time do you spend thinking about the buying process from your client&#8217;s perspective? If you&#8217;re honest, not much at all. Most professionals barely spend time thinking about the selling process. They adopt a &#8220;show up and throw up&]]></itunes:subtitle>
	<content:encoded><![CDATA[How much time do you spend thinking about the buying process from your client&#8217;s perspective? If you&#8217;re honest, not much at all. Most professionals barely spend time thinking about the selling process. They adopt a &#8220;show up and throw up&#8221; strategy to their new business meetings. And then they wonder why they keep losing deals. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/The-Difference-Between-Buying-and-Selling-with-Mike-Moriarity-Forecast-055.mp3" length="56877599" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[How much time do you spend thinking about the buying process from your client&#8217;s perspective? If you&#8217;re honest, not much at all. Most professionals barely spend time thinking about the selling process. They adopt a &#8220;show up and throw up&#8221; strategy to their new business meetings. And then they wonder why they keep losing deals. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/MikeMoriarityInterview.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/MikeMoriarityInterview.png</url>
		<title>The Difference Between Buying and Selling with Mike Moriarity</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>29:37</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[How much time do you spend thinking about the buying process from your client&#8217;s perspective? If you&#8217;re honest, not much at all. Most professionals barely spend time thinking about the selling process. They adopt a &#8220;show up and throw up&#8221; strategy to their new business meetings. And then they wonder why they keep losing deals. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/MikeMoriarityInterview.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 4 Most Important Pages on Your Website</title>
	<link>https://boutiquegrowth.com/podcast/most-important-pages-website/</link>
	<pubDate>Mon, 24 Apr 2017 21:43:08 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6677</guid>
	<description><![CDATA[I hate to be the one to break this to you. But no one is going to read look at entire website. No one is going to click on all the pages. And no one is going to read all the text. That's the bad news. ]]></description>
	<itunes:subtitle><![CDATA[I hate to be the one to break this to you. But no one is going to read look at entire website. No one is going to click on all the pages. And no one is going to read all the text. Thats the bad news.]]></itunes:subtitle>
	<content:encoded><![CDATA[I hate to be the one to break this to you. But no one is going to read look at entire website. No one is going to click on all the pages. And no one is going to read all the text. That's the bad news. ]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast053-WebsitesPart2.mp3" length="24667993" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I hate to be the one to break this to you. But no one is going to read look at entire website. No one is going to click on all the pages. And no one is going to read all the text. That's the bad news.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast52.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast52.png</url>
		<title>The 4 Most Important Pages on Your Website</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>12:51</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I hate to be the one to break this to you. But no one is going to read look at entire website. No one is going to click on all the pages. And no one is going to read all the text. That's the bad news.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast52.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why Your Professional Portraits Are Really Important with John DeMato</title>
	<link>https://boutiquegrowth.com/podcast/john-demato/</link>
	<pubDate>Thu, 20 Apr 2017 20:02:37 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6641</guid>
	<description><![CDATA[How much thought did you put into your professional headshots and portraits? If you're like most people, not much at all. 

You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I've never done that...).]]></description>
	<itunes:subtitle><![CDATA[How much thought did you put into your professional headshots and portraits? If youre like most people, not much at all. 

You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know]]></itunes:subtitle>
	<content:encoded><![CDATA[How much thought did you put into your professional headshots and portraits? If you're like most people, not much at all. 

You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I've never done that...).]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Why-Your-Professional-Portraits-are-Really-Important-with-John-DeMato-Forecast-054.mp3" length="71277965" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[How much thought did you put into your professional headshots and portraits? If you're like most people, not much at all. 

You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I've never done that...).]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/JohnDeMatoInterview1.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/JohnDeMatoInterview1.jpg</url>
		<title>Why Your Professional Portraits Are Really Important with John DeMato</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>37:07</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[How much thought did you put into your professional headshots and portraits? If you're like most people, not much at all. 

You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I've never done that...).]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/JohnDeMatoInterview1.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>5 Steps to Turn Cold Website Visitors into Warm Leads</title>
	<link>https://boutiquegrowth.com/podcast/5-steps-turn-cold-website-visitors-warm-leads/</link>
	<pubDate>Mon, 17 Apr 2017 16:48:44 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6623</guid>
	<description><![CDATA[You know how important your website is. You know that prospects will always check out your website before they meet with you. You know that your website often determines whether or not you'll even get a meeting. 

So the question is, is your website doing what it's supposed to?]]></description>
	<itunes:subtitle><![CDATA[You know how important your website is. You know that prospects will always check out your website before they meet with you. You know that your website often determines whether or not youll even get a meeting. 

So the question is, is your website doi]]></itunes:subtitle>
	<content:encoded><![CDATA[You know how important your website is. You know that prospects will always check out your website before they meet with you. You know that your website often determines whether or not you'll even get a meeting. 

So the question is, is your website doing what it's supposed to?]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast-Episode51.mp3" length="35575891" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[You know how important your website is. You know that prospects will always check out your website before they meet with you. You know that your website often determines whether or not you'll even get a meeting. 

So the question is, is your website doing what it's supposed to?]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast51.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast51.png</url>
		<title>5 Steps to Turn Cold Website Visitors into Warm Leads</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>18:32</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[You know how important your website is. You know that prospects will always check out your website before they meet with you. You know that your website often determines whether or not you'll even get a meeting. 

So the question is, is your website doing what it's supposed to?]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/04/Forecast51.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Build a Badass Brand with Pia Silva</title>
	<link>https://boutiquegrowth.com/podcast/build-a-badass-brand-pia-silva/</link>
	<pubDate>Fri, 07 Apr 2017 20:38:25 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6502</guid>
	<description><![CDATA[Running a small service business is no small task. As the founder, there's no doubt that time is your most precious asset. And yet, you're probably wasting a ton of it doing things like customizing every project to "meet the client's needs, chasing prospects who will never do business with you, doing work that doesn't make the best use of your skills.]]></description>
	<itunes:subtitle><![CDATA[Running a small service business is no small task. As the founder, theres no doubt that time is your most precious asset. And yet, youre probably wasting a ton of it doing things like customizing every project to meet the clients needs, chasing prospects]]></itunes:subtitle>
	<content:encoded><![CDATA[Running a small service business is no small task. As the founder, there's no doubt that time is your most precious asset. And yet, you're probably wasting a ton of it doing things like customizing every project to "meet the client's needs, chasing prospects who will never do business with you, doing work that doesn't make the best use of your skills.]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/04/Interview-How-to-Build-a-Badass-Brand-with-Pia-Silva-Forecast-047.mp3" length="64178510" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Running a small service business is no small task. As the founder, there's no doubt that time is your most precious asset. And yet, you're probably wasting a ton of it doing things like customizing every project to "meet the client's needs, chasing prospects who will never do business with you, doing work that doesn't make the best use of your skills.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/PiaSilva-Webgraphic.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/05/PiaSilva-Webgraphic.jpg</url>
		<title>How to Build a Badass Brand with Pia Silva</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>33:26</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Running a small service business is no small task. As the founder, there's no doubt that time is your most precious asset. And yet, you're probably wasting a ton of it doing things like customizing every project to "meet the client's needs, chasing prospects who will never do business with you, doing work that doesn't make the best use of your skills.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/05/PiaSilva-Webgraphic.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Improve Sales Conversations with Mark Cox</title>
	<link>https://boutiquegrowth.com/podcast/sales-how-to-improve-sales-conversations-with-mark-cox/</link>
	<pubDate>Thu, 30 Mar 2017 13:00:58 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6413</guid>
	<description><![CDATA[Do you think <em>"sales"</em> is a dirty word? Does the thought of having to <em>sell</em> make you want to curl up into a ball and hide in the corner?

Many professional services providers loathe selling. They avoid it all costs by telling themselves things like "<em>the work sells itself"</em> and <em>"real professionals don't need to sell"</em>.]]></description>
	<itunes:subtitle><![CDATA[Do you think sales is a dirty word? Does the thought of having to sell make you want to curl up into a ball and hide in the corner?

Many professional services providers loathe selling. They avoid it all costs by telling themselves things like the work]]></itunes:subtitle>
	<content:encoded><![CDATA[Do you think <em>"sales"</em> is a dirty word? Does the thought of having to <em>sell</em> make you want to curl up into a ball and hide in the corner?

Many professional services providers loathe selling. They avoid it all costs by telling themselves things like "<em>the work sells itself"</em> and <em>"real professionals don't need to sell"</em>.]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales-How-to-Improve-Sales-Conversations-with-Mark-Cox-Forecast-046.mp3" length="75934866" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Do you think "sales" is a dirty word? Does the thought of having to sell make you want to curl up into a ball and hide in the corner?

Many professional services providers loathe selling. They avoid it all costs by telling themselves things like "the work sells itself" and "real professionals don't need to sell".]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesHowtoImproveSalesConversationswithMarkCox.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesHowtoImproveSalesConversationswithMarkCox.png</url>
		<title>How to Improve Sales Conversations with Mark Cox</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>39:33</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Do you think "sales" is a dirty word? Does the thought of having to sell make you want to curl up into a ball and hide in the corner?

Many professional services providers loathe selling. They avoid it all costs by telling themselves things like "the work sells itself" and "real professionals don't need to sell".]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesHowtoImproveSalesConversationswithMarkCox.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>9 Tips to Close More Deals from Anthony Iannarino</title>
	<link>https://boutiquegrowth.com/podcast/sales-9-tips-to-close/</link>
	<pubDate>Wed, 29 Mar 2017 22:00:13 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6411</guid>
	<description><![CDATA[Do you dream of becoming an all star closer? Do you wish you could walk into a new business meeting and walk out with a deal every single time?

Well, dream on. No matter how good you get at closing, you're not going to close every deal. That said, it would be nice to close more of them, wouldn't it? ]]></description>
	<itunes:subtitle><![CDATA[Do you dream of becoming an all star closer? Do you wish you could walk into a new business meeting and walk out with a deal every single time?

Well, dream on. No matter how good you get at closing, youre not going to close every deal. That said, it w]]></itunes:subtitle>
	<content:encoded><![CDATA[Do you dream of becoming an all star closer? Do you wish you could walk into a new business meeting and walk out with a deal every single time?

Well, dream on. No matter how good you get at closing, you're not going to close every deal. That said, it would be nice to close more of them, wouldn't it? ]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/9-Tips-to-Close-More-Deals-from-Anthony-Iannarino-Forecast-045.mp3" length="22026491" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Do you dream of becoming an all star closer? Do you wish you could walk into a new business meeting and walk out with a deal every single time?

Well, dream on. No matter how good you get at closing, you're not going to close every deal. That said, it would be nice to close more of them, wouldn't it?]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales9TipstoCloseMoreDealsfromAnthonyIannarino.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales9TipstoCloseMoreDealsfromAnthonyIannarino.png</url>
		<title>9 Tips to Close More Deals from Anthony Iannarino</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:28</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Do you dream of becoming an all star closer? Do you wish you could walk into a new business meeting and walk out with a deal every single time?

Well, dream on. No matter how good you get at closing, you're not going to close every deal. That said, it would be nice to close more of them, wouldn't it?]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales9TipstoCloseMoreDealsfromAnthonyIannarino.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>4 Ways to Open More Sales Conversations</title>
	<link>https://boutiquegrowth.com/podcast/open-sales-conversations/</link>
	<pubDate>Tue, 28 Mar 2017 21:00:21 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6410</guid>
	<description><![CDATA[Whenever I ask someone what their biggest sales challenge is, the answer inevitably comes back to something like <em>"I can't seem to close enough deals"</em> or <em>"I'm just not a very good closer"</em>.

Don't get me wrong. Closing is important. But it's not the only factor at play.
]]></description>
	<itunes:subtitle><![CDATA[Whenever I ask someone what their biggest sales challenge is, the answer inevitably comes back to something like I cant seem to close enough deals or Im just not a very good closer.

Dont get me wrong. Closing is important. But its not the only factor ]]></itunes:subtitle>
	<content:encoded><![CDATA[Whenever I ask someone what their biggest sales challenge is, the answer inevitably comes back to something like <em>"I can't seem to close enough deals"</em> or <em>"I'm just not a very good closer"</em>.

Don't get me wrong. Closing is important. But it's not the only factor at play.
]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales-Four-Ways-to-Open-More-Sales-Conversations-Forecast-044.mp3" length="22869727" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Whenever I ask someone what their biggest sales challenge is, the answer inevitably comes back to something like "I can't seem to close enough deals" or "I'm just not a very good closer".

Don't get me wrong. Closing is important. But it's not the only factor at play.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesFourWaystoOpenMoreSalesConversations.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesFourWaystoOpenMoreSalesConversations.png</url>
		<title>4 Ways to Open More Sales Conversations</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:53</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Whenever I ask someone what their biggest sales challenge is, the answer inevitably comes back to something like "I can't seem to close enough deals" or "I'm just not a very good closer".

Don't get me wrong. Closing is important. But it's not the only factor at play.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesFourWaystoOpenMoreSalesConversations.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why You Must Adopt a “Selling Mindset”</title>
	<link>https://boutiquegrowth.com/podcast/selling-mindset/</link>
	<pubDate>Tue, 28 Mar 2017 02:38:52 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6382</guid>
	<description><![CDATA[Not getting the results you want out of your business? Chances are you have a sales problem.

No matter what stage your firm is at, there are always opportunities to win more business. But you need to level up your sales and business development game to find those opportunities and capitalize on them.]]></description>
	<itunes:subtitle><![CDATA[Not getting the results you want out of your business? Chances are you have a sales problem.

No matter what stage your firm is at, there are always opportunities to win more business. But you need to level up your sales and business development game t]]></itunes:subtitle>
	<content:encoded><![CDATA[Not getting the results you want out of your business? Chances are you have a sales problem.

No matter what stage your firm is at, there are always opportunities to win more business. But you need to level up your sales and business development game to find those opportunities and capitalize on them.]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Sales-Why-You-Must-Adopt-a-Selling-Mindset-Forecast-043.mp3" length="18595046" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Not getting the results you want out of your business? Chances are you have a sales problem.

No matter what stage your firm is at, there are always opportunities to win more business. But you need to level up your sales and business development game to find those opportunities and capitalize on them.]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesWhyYouMustAdoptaSellingMindset.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesWhyYouMustAdoptaSellingMindset.png</url>
		<title>Why You Must Adopt a “Selling Mindset”</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>9:41</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Not getting the results you want out of your business? Chances are you have a sales problem.

No matter what stage your firm is at, there are always opportunities to win more business. But you need to level up your sales and business development game to find those opportunities and capitalize on them.]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/SalesWhyYouMustAdoptaSellingMindset.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>3 Steps to Tell Your Brand’s Story</title>
	<link>https://boutiquegrowth.com/podcast/branding-3-steps-tell-brands-story/</link>
	<pubDate>Fri, 24 Mar 2017 13:00:17 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6317</guid>
	<description><![CDATA[Grab the entire series on branding at forecast.fm/brand Let&#8217;s assume you&#8217;ve got your brand image all lined up. You know exactly how you want buyers to feel when they interact with your brand. And you&#8217;re even doing the kind of work that lines up with the image you want to portray. But how do you get that [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Grab the entire series on branding at forecast.fm/brand Let&#8217;s assume you&#8217;ve got your brand image all lined up. You know exactly how you want buyers to feel when they interact with your brand. And you&#8217;re even doing the kind of work that ]]></itunes:subtitle>
	<content:encoded><![CDATA[Grab the entire series on branding at forecast.fm/brand Let&#8217;s assume you&#8217;ve got your brand image all lined up. You know exactly how you want buyers to feel when they interact with your brand. And you&#8217;re even doing the kind of work that lines up with the image you want to portray. But how do you get that [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding-3-Steps-to-Tell-Your-Brand-s-Story-Forecast-042.mp3" length="20315366" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Grab the entire series on branding at forecast.fm/brand Let&#8217;s assume you&#8217;ve got your brand image all lined up. You know exactly how you want buyers to feel when they interact with your brand. And you&#8217;re even doing the kind of work that lines up with the image you want to portray. But how do you get that [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding3.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding3.png</url>
		<title>3 Steps to Tell Your Brand’s Story</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>10:35</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Grab the entire series on branding at forecast.fm/brand Let&#8217;s assume you&#8217;ve got your brand image all lined up. You know exactly how you want buyers to feel when they interact with your brand. And you&#8217;re even doing the kind of work that lines up with the image you want to portray. But how do you get that [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding3.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Make Your Brand Stand Out</title>
	<link>https://boutiquegrowth.com/podcast/branding-stand-out/</link>
	<pubDate>Thu, 23 Mar 2017 17:11:42 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6318</guid>
	<description><![CDATA[Grab the entire series on branding at forecast.fm/brand Do you look and sound the same as all your competitors? There&#8217;s an easy way to find out. Print out the &#8216;about&#8217; page of your website alongside the &#8216;about&#8217; page of your closest competitors. Then black out any specific references that would identify each firm. Then, show [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Grab the entire series on branding at forecast.fm/brand Do you look and sound the same as all your competitors? There&#8217;s an easy way to find out. Print out the &#8216;about&#8217; page of your website alongside the &#8216;about&#8217; page of your c]]></itunes:subtitle>
	<content:encoded><![CDATA[Grab the entire series on branding at forecast.fm/brand Do you look and sound the same as all your competitors? There&#8217;s an easy way to find out. Print out the &#8216;about&#8217; page of your website alongside the &#8216;about&#8217; page of your closest competitors. Then black out any specific references that would identify each firm. Then, show [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding-How-to-Make-Your-Brand-Stand-Out-Forecast-041.mp3" length="29263036" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Grab the entire series on branding at forecast.fm/brand Do you look and sound the same as all your competitors? There&#8217;s an easy way to find out. Print out the &#8216;about&#8217; page of your website alongside the &#8216;about&#8217; page of your closest competitors. Then black out any specific references that would identify each firm. Then, show [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding2.png</url>
		<title>How to Make Your Brand Stand Out</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:14</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Grab the entire series on branding at forecast.fm/brand Do you look and sound the same as all your competitors? There&#8217;s an easy way to find out. Print out the &#8216;about&#8217; page of your website alongside the &#8216;about&#8217; page of your closest competitors. Then black out any specific references that would identify each firm. Then, show [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why Feelings Matter More than Facts</title>
	<link>https://boutiquegrowth.com/podcast/branding-feelings-matter-facts/</link>
	<pubDate>Mon, 20 Mar 2017 23:07:13 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6312</guid>
	<description><![CDATA[Grab the entire series on branding at forecast.fm/brand What the heck is a &#8220;brand&#8221; anyways? Ask three different people and you&#8217;ll get three different answers. Without a shared definition of what a brand is, it&#8217;s no wonder there are so many different approaches to building one. In this lesson, we&#8217;re going to cut through the clutter [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Grab the entire series on branding at forecast.fm/brand What the heck is a &#8220;brand&#8221; anyways? Ask three different people and you&#8217;ll get three different answers. Without a shared definition of what a brand is, it&#8217;s no wonder there ar]]></itunes:subtitle>
	<content:encoded><![CDATA[Grab the entire series on branding at forecast.fm/brand What the heck is a &#8220;brand&#8221; anyways? Ask three different people and you&#8217;ll get three different answers. Without a shared definition of what a brand is, it&#8217;s no wonder there are so many different approaches to building one. In this lesson, we&#8217;re going to cut through the clutter [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Branding-Why-Feelings-Matter-More-than-Facts-Forecast-040.mp3" length="25331712" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Grab the entire series on branding at forecast.fm/brand What the heck is a &#8220;brand&#8221; anyways? Ask three different people and you&#8217;ll get three different answers. Without a shared definition of what a brand is, it&#8217;s no wonder there are so many different approaches to building one. In this lesson, we&#8217;re going to cut through the clutter [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/BrandingWhyFeelingsMatterMorethanFacts.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/BrandingWhyFeelingsMatterMorethanFacts.png</url>
		<title>Why Feelings Matter More than Facts</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>13:12</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Grab the entire series on branding at forecast.fm/brand What the heck is a &#8220;brand&#8221; anyways? Ask three different people and you&#8217;ll get three different answers. Without a shared definition of what a brand is, it&#8217;s no wonder there are so many different approaches to building one. In this lesson, we&#8217;re going to cut through the clutter [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/BrandingWhyFeelingsMatterMorethanFacts.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>5 Steps to Get Started With Content</title>
	<link>https://boutiquegrowth.com/podcast/5-steps-get-started-content/</link>
	<pubDate>Fri, 17 Mar 2017 13:00:49 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6258</guid>
	<description><![CDATA[If you’ve decided to give content marketing a try, I have good news and bad news for you. The good news is it’s never been easier to get started. You can publish an article on your LinkedIn profile. You can go live on Facebook or Twitter video. And you can start sending emails to your [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[If you’ve decided to give content marketing a try, I have good news and bad news for you. The good news is it’s never been easier to get started. You can publish an article on your LinkedIn profile. You can go live on Facebook or Twitter video. And you c]]></itunes:subtitle>
	<content:encoded><![CDATA[If you’ve decided to give content marketing a try, I have good news and bad news for you. The good news is it’s never been easier to get started. You can publish an article on your LinkedIn profile. You can go live on Facebook or Twitter video. And you can start sending emails to your [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Content-Marketing-5-Steps-Get-Started-With-Content-Forecast-039.mp3" length="30521093" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[If you’ve decided to give content marketing a try, I have good news and bad news for you. The good news is it’s never been easier to get started. You can publish an article on your LinkedIn profile. You can go live on Facebook or Twitter video. And you can start sending emails to your [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart3.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart3.png</url>
		<title>5 Steps to Get Started With Content</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:54</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[If you’ve decided to give content marketing a try, I have good news and bad news for you. The good news is it’s never been easier to get started. You can publish an article on your LinkedIn profile. You can go live on Facebook or Twitter video. And you can start sending emails to your [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart3.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>A Tale of Two Professional Services Firms</title>
	<link>https://boutiquegrowth.com/podcast/tale-of-two-professional-services-firms/</link>
	<pubDate>Wed, 15 Mar 2017 20:59:08 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6257</guid>
	<description><![CDATA[Make no mistake. Content marketing is a LOT of work. You’re busy enough trying to balance the many demands of running a professional services firm. Between answering to clients, supervising staff, and maintaining some semblance of a personal life — there’s not much time left over. If you’re going to invest time into creating all this [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Make no mistake. Content marketing is a LOT of work. You’re busy enough trying to balance the many demands of running a professional services firm. Between answering to clients, supervising staff, and maintaining some semblance of a personal life — there]]></itunes:subtitle>
	<content:encoded><![CDATA[Make no mistake. Content marketing is a LOT of work. You’re busy enough trying to balance the many demands of running a professional services firm. Between answering to clients, supervising staff, and maintaining some semblance of a personal life — there’s not much time left over. If you’re going to invest time into creating all this [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/Content-Marketing-A-Tale-of-Two-Professional-Services-Firms-Forecast-038.mp3" length="21490667" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Make no mistake. Content marketing is a LOT of work. You’re busy enough trying to balance the many demands of running a professional services firm. Between answering to clients, supervising staff, and maintaining some semblance of a personal life — there’s not much time left over. If you’re going to invest time into creating all this [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart2.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart2.png</url>
		<title>A Tale of Two Professional Services Firms</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:12</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Make no mistake. Content marketing is a LOT of work. You’re busy enough trying to balance the many demands of running a professional services firm. Between answering to clients, supervising staff, and maintaining some semblance of a personal life — there’s not much time left over. If you’re going to invest time into creating all this [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart2.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Create Marketing People Actually Want</title>
	<link>https://boutiquegrowth.com/podcast/how-create-marketing-people-want/</link>
	<pubDate>Mon, 13 Mar 2017 23:14:07 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6248</guid>
	<description><![CDATA[Unless you’ve been living under a rock for the past few years, you’ve probably heard the term content marketing before. Even if you haven’t heard the term, you’ve definitely seen content marketing in action. Content marketing is when someone you’re connected with on LinkedIn publishes an article that challenges the prevailing wisdom in your industry. [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Unless you’ve been living under a rock for the past few years, you’ve probably heard the term content marketing before. Even if you haven’t heard the term, you’ve definitely seen content marketing in action. Content marketing is when someone you’re conne]]></itunes:subtitle>
	<content:encoded><![CDATA[Unless you’ve been living under a rock for the past few years, you’ve probably heard the term content marketing before. Even if you haven’t heard the term, you’ve definitely seen content marketing in action. Content marketing is when someone you’re connected with on LinkedIn publishes an article that challenges the prevailing wisdom in your industry. [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/How-to-Create-Marketing-People-Want-Forecast-037.mp3" length="26049766" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Unless you’ve been living under a rock for the past few years, you’ve probably heard the term content marketing before. Even if you haven’t heard the term, you’ve definitely seen content marketing in action. Content marketing is when someone you’re connected with on LinkedIn publishes an article that challenges the prevailing wisdom in your industry. [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart1.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart1.jpg</url>
		<title>How to Create Marketing People Actually Want</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>13:34</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Unless you’ve been living under a rock for the past few years, you’ve probably heard the term content marketing before. Even if you haven’t heard the term, you’ve definitely seen content marketing in action. Content marketing is when someone you’re connected with on LinkedIn publishes an article that challenges the prevailing wisdom in your industry. [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/ContentMarketingPart1.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Use This Simple Formula to Write Your Value Proposition</title>
	<link>https://boutiquegrowth.com/podcast/value-proposition-use-simple-formula-write-value-proposition/</link>
	<pubDate>Fri, 10 Mar 2017 15:12:55 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6199</guid>
	<description><![CDATA[So you’re finally ready to put pen to paper. You’ve completed the customer profile and identified the ways your products and services create value for your buyer. This next step should be the easiest. Because you’ve already figured out what you want to say. Now you just need to say it. Here’s the formula: Our [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[So you’re finally ready to put pen to paper. You’ve completed the customer profile and identified the ways your products and services create value for your buyer. This next step should be the easiest. Because you’ve already figured out what you want to s]]></itunes:subtitle>
	<content:encoded><![CDATA[So you’re finally ready to put pen to paper. You’ve completed the customer profile and identified the ways your products and services create value for your buyer. This next step should be the easiest. Because you’ve already figured out what you want to say. Now you just need to say it. Here’s the formula: Our [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/UseThisSimpleFormulatoWriteYourValueProposition-Forecast036.mp3" length="27844483" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[So you’re finally ready to put pen to paper. You’ve completed the customer profile and identified the ways your products and services create value for your buyer. This next step should be the easiest. Because you’ve already figured out what you want to say. Now you just need to say it. Here’s the formula: Our [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast36.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast36.png</url>
		<title>Use This Simple Formula to Write Your Value Proposition</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:36</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[So you’re finally ready to put pen to paper. You’ve completed the customer profile and identified the ways your products and services create value for your buyer. This next step should be the easiest. Because you’ve already figured out what you want to say. Now you just need to say it. Here’s the formula: Our [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast36.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Connect What You Do to What Buyers Want</title>
	<link>https://boutiquegrowth.com/podcast/value-proposition-connect-buyers-want/</link>
	<pubDate>Wed, 08 Mar 2017 18:09:07 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6198</guid>
	<description><![CDATA[Now that you have a clear customer profile, your next step is to determine how your products and services can help buyers achieve their “gains” and avoid their “pains”. The mistake people make here is they jump into the writing stage. They start putting pen to paper hoping they’ll be able to come up with [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Now that you have a clear customer profile, your next step is to determine how your products and services can help buyers achieve their “gains” and avoid their “pains”. The mistake people make here is they jump into the writing stage. They start putting ]]></itunes:subtitle>
	<content:encoded><![CDATA[Now that you have a clear customer profile, your next step is to determine how your products and services can help buyers achieve their “gains” and avoid their “pains”. The mistake people make here is they jump into the writing stage. They start putting pen to paper hoping they’ll be able to come up with [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/HowtoConnectWhatYouDotoWhatBuyersWant-Forecast035.mp3" length="22915699" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Now that you have a clear customer profile, your next step is to determine how your products and services can help buyers achieve their “gains” and avoid their “pains”. The mistake people make here is they jump into the writing stage. They start putting pen to paper hoping they’ll be able to come up with [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast35.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast35.png</url>
		<title>How to Connect What You Do to What Buyers Want</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>9:33</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Now that you have a clear customer profile, your next step is to determine how your products and services can help buyers achieve their “gains” and avoid their “pains”. The mistake people make here is they jump into the writing stage. They start putting pen to paper hoping they’ll be able to come up with [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast35.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 3 Elements of a Customer Profile</title>
	<link>https://boutiquegrowth.com/podcast/value-proposition-3-elements-customer-profile/</link>
	<pubDate>Mon, 06 Mar 2017 18:03:35 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6197</guid>
	<description><![CDATA[If you struggle to craft a compelling value proposition for your firm, chances are you’re doing it wrong. As we’ve discussed previously on the show, powerful messages don’t live inside your head&#8230; they live inside your buyer’s head. So instead of trying to come up with messages that you like, or that make you sound [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[If you struggle to craft a compelling value proposition for your firm, chances are you’re doing it wrong. As we’ve discussed previously on the show, powerful messages don’t live inside your head&#8230; they live inside your buyer’s head. So instead of tr]]></itunes:subtitle>
	<content:encoded><![CDATA[If you struggle to craft a compelling value proposition for your firm, chances are you’re doing it wrong. As we’ve discussed previously on the show, powerful messages don’t live inside your head&#8230; they live inside your buyer’s head. So instead of trying to come up with messages that you like, or that make you sound [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/03/The3ElementsofaCustomerProfile-Forecast034.mp3" length="36496238" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[If you struggle to craft a compelling value proposition for your firm, chances are you’re doing it wrong. As we’ve discussed previously on the show, powerful messages don’t live inside your head&#8230; they live inside your buyer’s head. So instead of trying to come up with messages that you like, or that make you sound [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast34.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast34.png</url>
		<title>The 3 Elements of a Customer Profile</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>15:12</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[If you struggle to craft a compelling value proposition for your firm, chances are you’re doing it wrong. As we’ve discussed previously on the show, powerful messages don’t live inside your head&#8230; they live inside your buyer’s head. So instead of trying to come up with messages that you like, or that make you sound [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/03/Forecast34.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>5 Success Disciplines for Marketing Execution</title>
	<link>https://boutiquegrowth.com/podcast/5-success-disciplines-marketing/</link>
	<pubDate>Fri, 03 Mar 2017 14:00:57 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6152</guid>
	<description><![CDATA[Here’s the harsh truth. Most people will NOT achieve their goals. Despite the best of intentions and their best effort, they just won’t achieve what they want to achieve. And it’s not because they’re not talented or smart. It’s because they don’t know how to execute. Being able to consistently execute on your plan and [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Here’s the harsh truth. Most people will NOT achieve their goals. Despite the best of intentions and their best effort, they just won’t achieve what they want to achieve. And it’s not because they’re not talented or smart. It’s because they don’t know ho]]></itunes:subtitle>
	<content:encoded><![CDATA[Here’s the harsh truth. Most people will NOT achieve their goals. Despite the best of intentions and their best effort, they just won’t achieve what they want to achieve. And it’s not because they’re not talented or smart. It’s because they don’t know how to execute. Being able to consistently execute on your plan and [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/02/Forecast-Episode33.mp3" length="35510899" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Here’s the harsh truth. Most people will NOT achieve their goals. Despite the best of intentions and their best effort, they just won’t achieve what they want to achieve. And it’s not because they’re not talented or smart. It’s because they don’t know how to execute. Being able to consistently execute on your plan and [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart121.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart121.png</url>
		<title>5 Success Disciplines for Marketing Execution</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>14:48</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Here’s the harsh truth. Most people will NOT achieve their goals. Despite the best of intentions and their best effort, they just won’t achieve what they want to achieve. And it’s not because they’re not talented or smart. It’s because they don’t know how to execute. Being able to consistently execute on your plan and [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart121.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Align Your Actions With Your Goals</title>
	<link>https://boutiquegrowth.com/podcast/align-actions-goals/</link>
	<pubDate>Wed, 01 Mar 2017 22:03:40 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6150</guid>
	<description><![CDATA[It’s nice to have goals. The act of setting goals along makes you much more likely to achieve them. But having goals isn’t enough. It’s far too easy to jot down some goals that make you feel good about yourself, only to then get distracted and forget about them altogether. The key to achieving your [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[It’s nice to have goals. The act of setting goals along makes you much more likely to achieve them. But having goals isn’t enough. It’s far too easy to jot down some goals that make you feel good about yourself, only to then get distracted and forget abo]]></itunes:subtitle>
	<content:encoded><![CDATA[It’s nice to have goals. The act of setting goals along makes you much more likely to achieve them. But having goals isn’t enough. It’s far too easy to jot down some goals that make you feel good about yourself, only to then get distracted and forget about them altogether. The key to achieving your [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/02/Forecast-Episode32.mp3" length="34819385" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[It’s nice to have goals. The act of setting goals along makes you much more likely to achieve them. But having goals isn’t enough. It’s far too easy to jot down some goals that make you feel good about yourself, only to then get distracted and forget about them altogether. The key to achieving your [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart11.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart11.png</url>
		<title>How to Align Your Actions With Your Goals</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>18:08</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[It’s nice to have goals. The act of setting goals along makes you much more likely to achieve them. But having goals isn’t enough. It’s far too easy to jot down some goals that make you feel good about yourself, only to then get distracted and forget about them altogether. The key to achieving your [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart11.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Set Business Goals that Stick</title>
	<link>https://boutiquegrowth.com/podcast/set-business-goals-stick/</link>
	<pubDate>Mon, 27 Feb 2017 22:00:21 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=6148</guid>
	<description><![CDATA[Goal setting is a tricky exercise. For starters, most people try avoid it altogether. It’s much more fun to sit around and dream about your goals than to take the uncomfortable step of writing them down. The truth is, you are far more likely to achieve your goals if you put them on paper and [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Goal setting is a tricky exercise. For starters, most people try avoid it altogether. It’s much more fun to sit around and dream about your goals than to take the uncomfortable step of writing them down. The truth is, you are far more likely to achieve y]]></itunes:subtitle>
	<content:encoded><![CDATA[Goal setting is a tricky exercise. For starters, most people try avoid it altogether. It’s much more fun to sit around and dream about your goals than to take the uncomfortable step of writing them down. The truth is, you are far more likely to achieve your goals if you put them on paper and [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2017/02/Forecast-Episode31.mp3" length="36161870" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Goal setting is a tricky exercise. For starters, most people try avoid it altogether. It’s much more fun to sit around and dream about your goals than to take the uncomfortable step of writing them down. The truth is, you are far more likely to achieve your goals if you put them on paper and [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart1.png</url>
		<title>How to Set Business Goals that Stick</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>18:50</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Goal setting is a tricky exercise. For starters, most people try avoid it altogether. It’s much more fun to sit around and dream about your goals than to take the uncomfortable step of writing them down. The truth is, you are far more likely to achieve your goals if you put them on paper and [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftMessagesthatMakeClientsBuyPart1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 5 Levels of Buyer Awareness</title>
	<link>https://boutiquegrowth.com/podcast/five-levels-buyer-awareness/</link>
	<pubDate>Fri, 24 Feb 2017 22:27:26 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5906</guid>
	<description><![CDATA[This is where messaging gets messy. Up until now, we’ve talked about where powerful messages come from and how to get your clients to tell you what they want. But even after you’ve done all that, you can’t simply communicate one message to all your ideal clients and hope it’ll stick. That’s not how things [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[This is where messaging gets messy. Up until now, we’ve talked about where powerful messages come from and how to get your clients to tell you what they want. But even after you’ve done all that, you can’t simply communicate one message to all your ideal]]></itunes:subtitle>
	<content:encoded><![CDATA[This is where messaging gets messy. Up until now, we’ve talked about where powerful messages come from and how to get your clients to tell you what they want. But even after you’ve done all that, you can’t simply communicate one message to all your ideal clients and hope it’ll stick. That’s not how things [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-030-The5-Levels-of-Buyer-Awareness.mp3" length="23855050" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[This is where messaging gets messy. Up until now, we’ve talked about where powerful messages come from and how to get your clients to tell you what they want. But even after you’ve done all that, you can’t simply communicate one message to all your ideal clients and hope it’ll stick. That’s not how things [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart1.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart1.png</url>
		<title>The 5 Levels of Buyer Awareness</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>9:56</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[This is where messaging gets messy. Up until now, we’ve talked about where powerful messages come from and how to get your clients to tell you what they want. But even after you’ve done all that, you can’t simply communicate one message to all your ideal clients and hope it’ll stick. That’s not how things [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart1.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Get Clients to Tell You What They Want</title>
	<link>https://boutiquegrowth.com/podcast/how-to-get-clients-tell-you-what-they-want/</link>
	<pubDate>Wed, 22 Feb 2017 22:48:06 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5905</guid>
	<description><![CDATA[I’m going to let you in on a little secret. There’s something that marketers and copywriters (people like me) don’t like to tell their clients (people like you) about messaging. We prefer that you think creating “messaging” is some complicated, fickle process that simply can’t be understood by the layman. It’s best to leave this [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[I’m going to let you in on a little secret. There’s something that marketers and copywriters (people like me) don’t like to tell their clients (people like you) about messaging. We prefer that you think creating “messaging” is some complicated, fickle pr]]></itunes:subtitle>
	<content:encoded><![CDATA[I’m going to let you in on a little secret. There’s something that marketers and copywriters (people like me) don’t like to tell their clients (people like you) about messaging. We prefer that you think creating “messaging” is some complicated, fickle process that simply can’t be understood by the layman. It’s best to leave this [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-029-Howto-Get-Clients-to-Tell-You-What-They-Want.mp3" length="32259165" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I’m going to let you in on a little secret. There’s something that marketers and copywriters (people like me) don’t like to tell their clients (people like you) about messaging. We prefer that you think creating “messaging” is some complicated, fickle process that simply can’t be understood by the layman. It’s best to leave this [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart11.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart11.png</url>
		<title>How to Get Clients to Tell You What They Want</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>13:26</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[I’m going to let you in on a little secret. There’s something that marketers and copywriters (people like me) don’t like to tell their clients (people like you) about messaging. We prefer that you think creating “messaging” is some complicated, fickle process that simply can’t be understood by the layman. It’s best to leave this [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart11.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Where Powerful Messages Come From</title>
	<link>https://boutiquegrowth.com/podcast/where-powerful-messages-come-from/</link>
	<pubDate>Mon, 20 Feb 2017 22:20:08 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5898</guid>
	<description><![CDATA[Here’s how most people come up with marketing messages. They sit down at their computer, fire up the keyboard, and start brainstorming “hooks”. Or they get their team together in a room for a white-boarding session. Or, more often than not, they ask the marketing intern to come up with something “catchy”. If this sounds [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Here’s how most people come up with marketing messages. They sit down at their computer, fire up the keyboard, and start brainstorming “hooks”. Or they get their team together in a room for a white-boarding session. Or, more often than not, they ask the ]]></itunes:subtitle>
	<content:encoded><![CDATA[Here’s how most people come up with marketing messages. They sit down at their computer, fire up the keyboard, and start brainstorming “hooks”. Or they get their team together in a room for a white-boarding session. Or, more often than not, they ask the marketing intern to come up with something “catchy”. If this sounds [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-028-Where-Powerful-Messages-Come-From.mp3" length="32259165" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Here’s how most people come up with marketing messages. They sit down at their computer, fire up the keyboard, and start brainstorming “hooks”. Or they get their team together in a room for a white-boarding session. Or, more often than not, they ask the marketing intern to come up with something “catchy”. If this sounds [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart12.png"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart12.png</url>
		<title>Where Powerful Messages Come From</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>13:26</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Here’s how most people come up with marketing messages. They sit down at their computer, fire up the keyboard, and start brainstorming “hooks”. Or they get their team together in a room for a white-boarding session. Or, more often than not, they ask the marketing intern to come up with something “catchy”. If this sounds [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2017/02/HowtoCraftaMessagethatGetsYourBuyersAttentionPart12.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>These 5 Factors Determine How Much You Can Charge</title>
	<link>https://boutiquegrowth.com/podcast/forecast-027/</link>
	<pubDate>Sat, 17 Dec 2016 00:35:33 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5807</guid>
	<description><![CDATA[The more you charge for your services, the more money you’ll make. But you can’t simply raise your prices indiscriminately. If you do that, without justifying the increase, you’ll lose more business than you’ll gain. If you want to raise your prices, start by looking at the factors that influence your pricing. You’ll discover pretty [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[The more you charge for your services, the more money you’ll make. But you can’t simply raise your prices indiscriminately. If you do that, without justifying the increase, you’ll lose more business than you’ll gain. If you want to raise your prices, sta]]></itunes:subtitle>
	<content:encoded><![CDATA[The more you charge for your services, the more money you’ll make. But you can’t simply raise your prices indiscriminately. If you do that, without justifying the increase, you’ll lose more business than you’ll gain. If you want to raise your prices, start by looking at the factors that influence your pricing. You’ll discover pretty [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-027-These-5-Factors-Determine-How-Much-You-Can-Charge.mp3" length="26038549" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[The more you charge for your services, the more money you’ll make. But you can’t simply raise your prices indiscriminately. If you do that, without justifying the increase, you’ll lose more business than you’ll gain. If you want to raise your prices, start by looking at the factors that influence your pricing. You’ll discover pretty [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm2.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm2.jpg</url>
		<title>These 5 Factors Determine How Much You Can Charge</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>10:51</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[The more you charge for your services, the more money you’ll make. But you can’t simply raise your prices indiscriminately. If you do that, without justifying the increase, you’ll lose more business than you’ll gain. If you want to raise your prices, start by looking at the factors that influence your pricing. You’ll discover pretty [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm2.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Maximize the Value of Every Client</title>
	<link>https://boutiquegrowth.com/podcast/forecast-026/</link>
	<pubDate>Wed, 14 Dec 2016 21:53:45 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5689</guid>
	<description><![CDATA[Some clients are worth more than others. There are clients who stick around for the long haul… they buy from you repeatedly and happily pay your invoices on time. While there are others who give you a hard time from the very first engagement. And before you know it, they’re long gone. To some extent, [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Some clients are worth more than others. There are clients who stick around for the long haul… they buy from you repeatedly and happily pay your invoices on time. While there are others who give you a hard time from the very first engagement. And before ]]></itunes:subtitle>
	<content:encoded><![CDATA[Some clients are worth more than others. There are clients who stick around for the long haul… they buy from you repeatedly and happily pay your invoices on time. While there are others who give you a hard time from the very first engagement. And before you know it, they’re long gone. To some extent, [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-026-How-to-Maximize-the-Value-of-Every-Client.mp3" length="26855997" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Some clients are worth more than others. There are clients who stick around for the long haul… they buy from you repeatedly and happily pay your invoices on time. While there are others who give you a hard time from the very first engagement. And before you know it, they’re long gone. To some extent, [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm.jpg</url>
		<title>How to Maximize the Value of Every Client</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:11</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Some clients are worth more than others. There are clients who stick around for the long haul… they buy from you repeatedly and happily pay your invoices on time. While there are others who give you a hard time from the very first engagement. And before you know it, they’re long gone. To some extent, [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How to Unlock the Power of “Growth Leverage”</title>
	<link>https://boutiquegrowth.com/podcast/forecast-025/</link>
	<pubDate>Mon, 12 Dec 2016 22:26:22 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5671</guid>
	<description><![CDATA[What’s the first thing that comes to mind when you think about growing your firm? If you’re like most people, you probably think about attracting new clients. All things considered, the more new clients you sign, the more your firm will grow. According to Jay Abraham, America’s leading business growth strategist, you’re leaving a lot [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What’s the first thing that comes to mind when you think about growing your firm? If you’re like most people, you probably think about attracting new clients. All things considered, the more new clients you sign, the more your firm will grow. According t]]></itunes:subtitle>
	<content:encoded><![CDATA[What’s the first thing that comes to mind when you think about growing your firm? If you’re like most people, you probably think about attracting new clients. All things considered, the more new clients you sign, the more your firm will grow. According to Jay Abraham, America’s leading business growth strategist, you’re leaving a lot [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-025-How-to-Unlock-the-Power-of-Growth-Leverage.mp3" length="25313728" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What’s the first thing that comes to mind when you think about growing your firm? If you’re like most people, you probably think about attracting new clients. All things considered, the more new clients you sign, the more your firm will grow. According to Jay Abraham, America’s leading business growth strategist, you’re leaving a lot [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm1.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm1.jpg</url>
		<title>How to Unlock the Power of “Growth Leverage”</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>10:33</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What’s the first thing that comes to mind when you think about growing your firm? If you’re like most people, you probably think about attracting new clients. All things considered, the more new clients you sign, the more your firm will grow. According to Jay Abraham, America’s leading business growth strategist, you’re leaving a lot [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/TheOnly3WaystoGrowYourFirm1.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>This Simple Sentence Will Get Your Prospect’s Attention</title>
	<link>https://boutiquegrowth.com/podcast/forecast-024/</link>
	<pubDate>Fri, 09 Dec 2016 17:28:25 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5628</guid>
	<description><![CDATA[What if you could turn a stranger into an interested prospect in just one sentence? What if you could almost instantly make a new prospect curious about what you do? Meet the trigger statement. This simple sentence is designed to tell your target client that you have something they need. In this lesson, I’ll show [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[What if you could turn a stranger into an interested prospect in just one sentence? What if you could almost instantly make a new prospect curious about what you do? Meet the trigger statement. This simple sentence is designed to tell your target client ]]></itunes:subtitle>
	<content:encoded><![CDATA[What if you could turn a stranger into an interested prospect in just one sentence? What if you could almost instantly make a new prospect curious about what you do? Meet the trigger statement. This simple sentence is designed to tell your target client that you have something they need. In this lesson, I’ll show [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-024-This-Simple-Sentence-Will-Get-Your-Prospects-Attention.mp3" length="25313728" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[What if you could turn a stranger into an interested prospect in just one sentence? What if you could almost instantly make a new prospect curious about what you do? Meet the trigger statement. This simple sentence is designed to tell your target client that you have something they need. In this lesson, I’ll show [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part31.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part31.jpg</url>
		<title>This Simple Sentence Will Get Your Prospect’s Attention</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>10:33</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[What if you could turn a stranger into an interested prospect in just one sentence? What if you could almost instantly make a new prospect curious about what you do? Meet the trigger statement. This simple sentence is designed to tell your target client that you have something they need. In this lesson, I’ll show [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part31.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The 7 Elements of a Billion Dollar Marketing Story</title>
	<link>https://boutiquegrowth.com/podcast/forecast-023/</link>
	<pubDate>Wed, 07 Dec 2016 23:25:25 +0000</pubDate>
	<dc:creator><![CDATA[Boutique Growth]]></dc:creator>
	<guid isPermaLink="false">http://boutiquegrowth.com/?post_type=podcast&#038;p=5627</guid>
	<description><![CDATA[Are you sending a clear message to your prospects? If your message isn’t getting through, or it’s not converting prospects into clients, chances are it’s not clear enough. The best way to make your message clear, so your prospects will immediately know that you have what they’re looking for, is to wrap it in a [&#8230;]]]></description>
	<itunes:subtitle><![CDATA[Are you sending a clear message to your prospects? If your message isn’t getting through, or it’s not converting prospects into clients, chances are it’s not clear enough. The best way to make your message clear, so your prospects will immediately know t]]></itunes:subtitle>
	<content:encoded><![CDATA[Are you sending a clear message to your prospects? If your message isn’t getting through, or it’s not converting prospects into clients, chances are it’s not clear enough. The best way to make your message clear, so your prospects will immediately know that you have what they’re looking for, is to wrap it in a [&#8230;]]]></content:encoded>
	<enclosure url="https://boutiquegrowth.com/wp-content/uploads/2016/12/Forecast-023-The-7-Elements-of-a-Billion-Dollar-Marketing-Story.mp3" length="27120356" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Are you sending a clear message to your prospects? If your message isn’t getting through, or it’s not converting prospects into clients, chances are it’s not clear enough. The best way to make your message clear, so your prospects will immediately know that you have what they’re looking for, is to wrap it in a [&#8230;]]]></itunes:summary>
	<itunes:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part3.jpg"></itunes:image>
	<image>
		<url>https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part3.jpg</url>
		<title>The 7 Elements of a Billion Dollar Marketing Story</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>11:18</itunes:duration>
	<itunes:author><![CDATA[Boutique Growth]]></itunes:author>	<googleplay:description><![CDATA[Are you sending a clear message to your prospects? If your message isn’t getting through, or it’s not converting prospects into clients, chances are it’s not clear enough. The best way to make your message clear, so your prospects will immediately know that you have what they’re looking for, is to wrap it in a [&#8230;]]]></googleplay:description>
	<googleplay:image href="https://boutiquegrowth.com/wp-content/uploads/2016/12/Howtopositionyourprofessionalservicesfirm-part3.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>
	</channel>
</rss>
