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Do you think “sales” is a dirty word? Does the thought of having to sell make you want to curl up into a ball and hide in the corner?
Many professional services providers loathe selling. They avoid it all costs by telling themselves things like “the work sells itself” and “real professionals don’t need to sell”.
The truth is the better you get at selling the more business you’ll win. But deals don’t close themselves. There’s a process you need to follow to make the most of every sales opportunity.
That’s where Mark Cox can help.
In this interview, Mark highlights some of the most common mistakes that professional services leaders make during the sales process. He also presents some practical tips to help you perform better before, during and after each sales interaction.
Spoiler alert: Mark has put together a sales call planning mini course for Forecast listeners. Click here for immediate access.
- In the Funnel Sales Consulting
- In the Funnel Academy
- Free Mini Course: Sales Planning for Success
- The Challenger Sale