How much thought did you put into your professional headshots and portraits?
If you’re like most people, not much at all. You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I’ve never done that).
In either case, you’re selling yourself short. Positioning yourself as an industry thought leader requires more than just good ideas. You need to look the part as well.
That’s where John DeMato comes in. John is a photographer who helps entrepreneurs and thought leaders create professional portraits that position them as “rock stars”.
In this interview, John and I discuss:
- The mistakes most people make with their headshots
- Where you should be using your branded portraits
- Why you need a LOT of visual content
- How to find a photographer who will do this right